Senior Marketing Executive

The company is establishing a new, creative, and online marketing arm of its corporate group. So, they are looking for a talented Marketing Executive to join this dynamic new team!

The Senior Marketing Executive will be responsible for supporting the Marketing Manager in developing branding and marketing strategies for our new brands. The ideal candidate must have a proven track record in brand management and a deep understanding of online and offline marketing.

Responsibilities

• Work closely with the Marketing Manager to develop a unique brand strategy, creative marketing campaign, and integrated communication plan to achieve the business objectives
• Understand and able to plan and implement full-funnel marketing campaigns, from awareness to conversion on various marketing channels (online and offline)
• Craft brand concept and marketing communication plan for online content, marketing activities, promotional events, and new product launches within set deadlines and budget
• Monitor brand messages and brand visuals that align with the brand guideline
• Work collaboratively with the marketing team and the creative team to implement successful
• Marketing campaigns and ensuring consistent brand messaging on all channels
• Create actionable plans to grow and maintain followers on social media platforms
• Measure and report the performance of all digital marketing campaigns using analytics tools and assess against goals (ROI and KPIs) on a monthly basis
• Evaluate and report the sales performance, identify brand opportunities, and implement sales and promotion plans to meet the brand growth target
• Manage and monitor marketing budgets and report to the Marketing Manager
• Assign the team to conduct market research to identify target customers, monitor the industry news and latest trends, and analyze critical competitors using social listening tools
• Coordinate with cross-functional stakeholders inside and outside the company to ensure clear communication and successful execution
• Manage and provide coaching to the team to ensure all related functions operate and deliver their task according to the plan and timeline

Qualifications

• Bachelor or higher degree in Business Administration, Marketing, Communication, or related fields
• 3+ years of experience in brand management and online marketing
• Strong understanding of digital marketing concepts and tactics, including paid advertising, email marketing, social media marketing, influencer marketing, and social listening tool
• Knowledge of e-commerce marketing or trade marketing is an advantage
• Experience in marketing, advertising, or PR agency within the health and beauty industry is preferred
• Excellent interpersonal, communication negotiation, analytical and management skills
• Self-motivated, can-do attitude, and team player with a proactive working style
• Competence in MS PowerPoint, Excel, and Words
• Fluent in Thai and a good command of English is mandatory
• Thai nationals only

Benefits

• Startup team with no hierarchy
• Hybrid working environment
• Comprehensive Health Insurance
• Free exclusive gym membership
• Employee discount on all products

For more information, please send your email to