20 Product Marketing jobs in Thailand

**Product Marketing Specialist**
**Come build your career.**
**It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World. Sound like you? Join our top-notch team of more than 50,000 diverse and high-performing professionals globally who are making their mark on some of the world's most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.**
**What You'll Do:**
**We are seeking an experienced Senior Specialist to own the full life-cycle recruitment process for all business units across SEA. You will independently deliver against recruiting goals and work closely with the wider Asia Pacific TA team to drive excellence in full cycle of Hiring and TA related projects. Our Talent Acquisition team identifies top talent for a diverse range of positions from inception through to completion. You will collaborate with business hiring managers, and HR colleagues and will execute against the recruitment strategy to attract and assess ideal talent for our organization. We are looking for someone that will seek to deliver an exceptional candidate and hiring manager experience and will be a trusted partner to our stakeholders.**
**The Job:**
**As a Product Marketing Specialist, you'll be part of our T&O Comercial team working as a hybrid employee. You'll get to:**
**Responsible for planning and execution for marketing initiatives of assigned products/brands.**
**Responsible for new product launch matters including pricing, demand forecast, promotion and advertising campaign**
**Assist on the production of marketing materials, catalogues, posters, collaterals, digital marketing asset, etc. for responsible product category**
**Assist on product training and content creations**
**Develop and implement marketing strategies to meet and overachieve product sales and gross margin target.**
**Perform a range of activities to market assigned products/brands effectively such as market research, setting prices, launching new products, managing product portfolio, overseeing marketing communications and monitoring product sales performance.**
**Be the recognized expert in the business on the responsible product, relevant technology and competitions**
**Studies the market and identifies new opportunities for new product. Supports management with research and analysis of competitor, market and industry trends and activities**
**Manage product line life cycle from strategic planning to tactical activities for both Modern Channel and Traditional/ Industrial channel.**
**Work closely with Global/Regional product team for new product development and marketing strategy**
**Work closely with sales & field demonstration teams to ensure conducting effective marketing activities, product demonstration, and training**
**Work closely with supply chain team on product demand forecast and inventory management**
**The Person:**
**You love to learn and grow and be acknowledged for your valuable contributions. You're not intimidated by innovation. Wouldn't it be great if you could do your job and do a world of good? In fact, you embrace it. You also have:**
**Graduate from any engineering, science, technical, marketing or business management field**
**At least 3 years' strong experience in a dynamic product management role, preferably strong experience in technical products**
**High effectiveness in managing cross-functional teams**
**Good writing and editing skills, combined with strong presentation and public speaking skills**
**Advanced MS Office Skills to independently manage information and develop presentations**
**Excellent interpersonal and leadership skills**
**Excellent written and verbal communication skills**
**Excellent proficiency in English**
**And More:**
**We want our company to be a place you'll want to be - and stay. Being part of our team means you'll get to:**
**_Grow:_** **Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.**
**_Learn:_** **Have access to a wealth of learning resources, including our Lean Academy, Coursera®, and online university.**
**_Belong:_** **Experience an awesome place to work where we have mutual respect and a great appreciation for diversity, equity, and inclusion.**
**_Give Back:_** **Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.**
**_We Don't Just Build The World, We Build Innovative Technology Too._**
Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you'll get the unique chance to impact some of the world's most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.
**Who We Are**
We're the World's largest tool company. We're industry visionaries. We're solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art "smart factory" products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.
**Global Benefits & Perks**
You'll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.
**What You'll Also Get**
Career Opportunity: Career paths aren't linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
**Learning & Development:**
Our lifelong learning philosophy means you'll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).
**Diverse & Inclusive Culture:**
We pride ourselves on being an awesome place to work. We respect and embrace differences because that's how the best work gets done. You'll find we like to have fun here, too.
**Purpose-Driven Company:**
You'll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

This role reporting to Product Marketing Manager, Asia Pacific is expected to organize, update and
maintain product information and content, support product launch and roll out on digital vehicles
- website, e-commerce sites.

**Roles and Responsibilities:

- **
- Coordinate and facilitate content collection and production among multiple internal

stakeholders (product, marketing, and engineering teams) either on local, regional, and global

level.
- Work with and supervise external agencies with various related work streams such as content

translation and publishing and facilitate reviews of the work produced with external

stakeholders involved.
- Support marketing projects such as product books and videos.
- Performs other duties as assigned

**Qualifications: -**

Bachelor’s degree in digital marketing and business administration.
1-3 years’ experience and track record in product database management or product content management for websites or e-commerce.
Strong analytic and data management skills.
Solid practices in excel and online collaborative tools - SharePoint, JIRA, Trello, Asana.
Well organized and collaborative personality.
Capable of daily communication in English.

Set annual product sales target with benefits planning
- Forecast and result review on monthly basis with Regional Head Quarter and management
- Shipment planning for sell in activities
- Sales and Marketing activities
- Plan and 4P’s management of the assigned products leading toward sales revenue and country stock.
- Manage channel motivation tools such as promotion and incentive
- Channel visit and survey for market information intelligent
- Manage forecast system and control availability of the products in the territories.
- Being a contact point for special project requested, or other assign by management

**Qualification**:

- Bachelor’s degree in Marketing/Business Administration /Electrical Engineering or related fields
- At least 5 years experiences in Product Management, Business development in Printer, IT product
- Have an experience in Business-to-Business sales (B2B) and channel management
- Strong in communication skills and presentation skill, good personality
- Good command in English.
- Able to travel domestic and international as required

Responsible for, develop and execute global plans for assigned product group to meet company objectives by defining strategies & product management; implementing marketing plans, promotions & media plans, budget management. Interaction with advertising agency, analysis of sales trends and others by using innovative marketing strategies to achieve sales target & raise product awareness & market share.
Responsible of End-to-end Product life cycle management including Pre-launching, launching and after-launching phase by coordinating Trade marketing, SCM, Sales and Retail team. Ensure operational excellence through input into business management as well as manage marketing budget, P&L responsibility for the categories with a direct control over marketing budget.
Monitor and evaluate activities to measure effectiveness and recommendation of improvement is needed.
Implements and oversees all marketing initiatives within assigned product category including launching of new products.
Creates and analyzes marketing strategies for local markets marketing strategies and executes appropriate marketing plans.
Performs other duties as assigned by management /direct supervisor.
Skills and Qualifications
Qualification Bachelor's degree required. Master degree in Marketing, Business Administration or related fields.
Good analytical, mathematical and statistics abilities are encouraged to apply.
Requires the ability to disseminate market information and provide the best strategic business plan for product category.
Comprehensive understanding of marketing to consumer markets.
Stress tolerance, drive, well-organized, challenge lover and good problem solving skill.
Creative, self-motivated with high degree of initiative and result-oriented.
Strong business management, analytical, decisive, and action-oriented.
Must possess the ability to work in a fast paced environment while possessing a sense of urgency.
Must have excellent command of English and Presentation skills in both Thai and English.
Must have excellent command of Computer literacy especially MS PowerPoint and Excel.

**Location**: Empire Tower, Sathorn, Bangkok Working conditions: Work-in-office 100%

**Job skills required**: Excel, Statistics, English, Thai, Problem Solving

**The Role**

Key Responsibilities:

- Be responsible for the new product sales and financial targets for the assigned product lines.
- DDS competency and project coordination
- Drive new product sales and market development through market analysis, sales opportunity identification, customer mapping and marketing action plan.
- Working closely with assigned distributors & project teams to meet customer’s needs
- Distribution and direct business pricelist.
- Increase the communication with Division.
- Delivering excellent customer satisfaction by taking full responsibility for every phase during 5 red core project execution ensuring budget, scope, quality, and time frame delivered.
- Support team on the technical solutions, cost calculation, negotiating and agreeing on budgets and timescales with MTB (Machine Tool Builder) or system integrators for potential projects.
- Support marketing activities regarding assigned product lines, such as new product launches, exhibitions, road shows, technical materials and etc.
- Interface with the production center regarding topics of the new product, quality, technology, new customer requirement and etc.

**What you can expect from us?**
- Short
- and long-term personal career plan_
- Training & Coaching_

**What we expect of you?**

**Experience requirements**:
Skills, Knowledge, and Experience Required:
Essential:
Minimum 3 years experience in the related industrial environment
- Industrial project or products marketing experience is a plus
- Positive with a high degree of flexibility.
- Ability to build strong and effective working relationships with customers, distributors, and colleagues
- Active Growth Mindset
- Ability to work individually and as part of a team

**Educational requirements**:
Bachelor’s/Master’s degree in IT/ Electrical/Mechanical/Mechatronic Engineering/Marketing.
Good English skills both oral and written

**City**
Bangkok

**Passionate people create exceptional things**
At Atlas Copco we believe in challenging the status quo, always looking for a better way. Our leading-edge technology enables us to innovate for a sustainable future.
We believe that people make it happen and with us you are empowered to act. Your ideas can make a real difference and contribute to the quality of life for people everywhere.
We offer a wide range of interesting job roles and many opportunities to grow. This is where it begins - Join us at the Home of Industrial Ideas.

Google will be prioritizing applicants who have valid working rights in Thailand and do not require Google’s sponsorship of a visa.
**Minimum qualifications**:

- Bachelor's degree or equivalent practical experience.
- Less than 3 years of experience in a Marketing related field.

**Preferred qualifications**:

- Knowledge of and passion for Google's products and the technology industry.
- Ability to think across disciplines, industries, cultures, and scenarios.
- Ability to be comfortable with ambiguity and agility.
- Excellent problem solving skills, with the ability to develop and understand strategies.
- Excellent program management and communication skills.
- Interest in marketing, brand management, strategy consulting, agency, technology, or related fields.

**About the job**:
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As an Associate Product Marketing Manager, you will be part of a two year, cohort based, development program. This unique career path within Google’s Marketing team includes an activity community, a robust support network, and unique learning experiences. During your time in the program, you will work on priority marketing projects in your organization, develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and executive leaders. In addition to your core work, you will complete learning and development milestones and actively contribute to the community.

In this role, you will be assigned marketing projects and make direct contributions under the scope of a larger project. You will represent the user into the product development process or develop the go-to-market plans for driving awareness and adoption for new products and features. You will drive growth marketing and optimization, contribute to Google’s brand strategy, generate user insights, or manage campaigns.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

**Responsibilities**:

- Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key Key Performance Indicators (KPIs).
- Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them and measuring the efficacy of such programs.
- Support team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
- Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.
- Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Our client is a food manufacturing company.

**Responsibilities**:

- Gathering and analyzing local market intelligence through consumer studies, customer interactions and other sources.
- Supporting the commercial marketing activities for new product introductions in developing pricing, launch plans.
- Developing new projects and business opportunities by promoting the company’s products to the customers and performing investigations of new potential markets, mainly focusing on packaging/food business.
- Analyzing data to evaluate product performance and optimize KPIs.
- Enabling new product launches with marketing initiates through digital media channels.
- Establish priorities and strategic direction for all marketing activities, including advertising, promotions, packaging, sales, and shopper marketing.
- Providing detailed market surveys to keep clients informed of the company’s development and the current market place in terms of products, volume, price and competition.

**Qualifications**:

- At least a Bachelor Degree in Product line management, new product commercialization and Marketing or any related field.
- Experience with an FMCG enterprise is highly desired.
- At least 5 years relevant working experience in a marketing or sales related function, preferably with experience from packaging/food & beverage related to paper cups & bottles & packaging products.
- Experience with Packaging Trade associations and Institutes Experience in building and presenting business cases to senior management.
- Strong attention to detail and ability to manage multiple tasks simultaneously.
- Pleasant personality, strong communication & interpersonal skills and computer literacy.
- Excellent interpersonal, communication and analytical skills.
- Excellent verbal and written communications skills in both Thai and English.

**REFERENCE CODE**:PMM1011509

**Product Marketing Manager (Smart Power)**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
As a Product Marketing Manager, you will be responsible for managing administrative procedures in sales processes and supports collection and project management activities when needed. Reporting to Marketing Director oversee all establishing and maintaining effective customer relationships to understand customer needs, promoting customer understanding of full product/services offering, and align to provide a solution. Ensuring a positive customer experience throughout the sales process.

**Your responsibilities**:

- Promoting products/service with technical engineering to develop preference of product feature & solution as well as brand awareness for customers in Thai market.
- Timely creating proper strategic business plan on value of “innovation & speed” and “quality & customer focus” and then coordinate with team to approach to the market effectively.
- Supporting collaborative activities and tasks, to sells products/services to customers in Thai market, focusing on volume, mix and profitability targets
- Creating added value for the customer and ABB and ensures the successful outcome of transactions, contracts, and proposals by using effective sales techniques. Communicating details in accordance with ABB offering and strategy (delivery time, payments, and general terms and conditions)
- Identifying and driving the development of existing and new market opportunities in Thai market and ensures knowhow sharing and cross-collaboration.
- Preparing offers to ensure appropriate technical and financial aspects of offers, including prices and commercial conditions
- Ensuring efficient marketing activities and value proposition to customers.

**Your background**:

- Bachelor’s degree in electrical engineering or related field.
- Minimum 5 years’ experience in engineering field of technical/sales/product/service
- Good knowledge & skill of electrical products and switchgear in term of such systems, solution, management, troubleshooting, analysis, verification, improvement, innovation creation, etc
- Sales skills, value base selling and technical approaching skill of products/systems to distributor/system integrator/panel builder/commercial/industrial/utility customers
- Ability to understand customer needs and find proper solutions
- Good product presentation skill & good communicator with English skills
- Preferred technical knowledge in engineering field of low voltage switchgear and commercial experience in panel builders ‘market/segment

**Benefits**:

- Life insurance
- Accident insurance
- Flexible work practices
- Employee Assistance Program
- Paid Parental leave (gender neutral)

**More about us**:

Conducting market and business analyses.
Serving as a dedicated representative throughout the project lifecycle.
Crafting a comprehensive business plan encompassing strategies for branding, communication, marketing, and overall commercial success.
Establishing pivotal success drivers for the project, while instituting a daily operational approach that prioritizes financial gains and sustainable business expansion.
Overseeing and managing the Profit & Loss (P&L) statement, financial budget, and sales targets for the designated project.
Collaborating closely with both internal and external stakeholders, bearing the responsibility for a triumphant project launch and the attainment of impactful outcomes for the entire group.

Possess a minimum of 3-5 years' experience in areas such as Business Development, Project Management, Branding & Marketing, or related fields in Business Management.
Demonstrate robust analytical prowess, encompassing a comprehension of financial and accounting management.
Exhibit exceptional aptitude in marketing and branding communication.
**Deadline-oriented**: excellent time management and organizational skills.
Accuracy and attention to details.
Professional approach to time, costs and deadlines.
Have outstanding interpersonal communication skills, leadership and can work well as a team.
Ability to work well with people from many fields with different experience.
**Job skills required**: Project Management, Branding, Business Development
**Job skills preferred**: Accounting