695 Digital Marketing Specialist jobs in Thailand

Role: Digital Marketing Specialist

Company: ÀNI Private Resorts,

Location & work eligibility : This is a full-time position based in Phuket, Thailand. Applicants must already have the legal right to live and work in Thailand, as visa sponsorship is not available. Applicants must be based in Phuket.

Key Responsibilities

• Plan, prepare, and execute digital marketing campaigns across multiple locations, markets, and countries, tailoring strategies to local audiences while maintaining global brand consistency.
• Create and manage CRM and email marketing campaigns, including content drafting, audience segmentation, scheduling, and performance reporting.
• Manage the monthly blog schedule, coordinating content topics, drafting posts, and overseeing publication timelines.
• Write and adapt digital content (emails, blogs, ads, and campaign copy) to engage audiences and drive measurable results.
• Manage paid advertising campaigns (Google Ads, Meta Ads, LinkedIn, etc.), monitoring budgets and optimizing performance for ROI across markets.
• Track daily digital performance metrics and lead the preparation of monthly reports, providing strategic insights and data-driven recommendations.
• Ensure all digital performance data is cleaned, organized, and archived monthly to support accurate year-to-date reporting and analysis.
• Assist in identifying opportunities for affiliate marketing, partnerships, and referral programs to expand reach and visibility.
• Collaborate closely with Marketing, Sales, and Resort-based teams to align campaigns with business priorities and seasonal initiatives.
• Maintain consistency in brand messaging, tone, and storytelling across all digital touchpoints.
• Stay current with digital marketing trends, CRM innovations, and platform best practices to continually improve performance.

Qualifications

• Minimum of 2 years of experience in digital marketing, with proven success managing multi-market campaigns across different countries and audiences.
• Strong knowledge of CRM and email marketing platforms (e.g. Freshsales) with experience in automation workflows, audience segmentation, and campaign preparation.
• Demonstrated ability to manage digital marketing budgets, allocate spend effectively, and maximize ROI across paid and organic channels.
• Experience managing paid campaigns on platforms such as Google Ads, Meta Ads, and LinkedIn, including A/B testing and performance optimization.
• Skilled in writing clear, engaging, and persuasive content for emails, blogs, and ad campaigns.
• Proficiency with analytics and reporting tools (Google Analytics, Meta Business Suite, Ads Manager dashboards, CRM reports), with strong ability to translate data into actionable insights.
• Highly organized, with the ability to manage multiple campaigns, markets, and content calendars simultaneously.
• Analytical mindset with attention to detail in measurement, reporting, and performance tracking.
• Experience in hospitality, travel, or lifestyle industries is a plus.
• Fluent in English (written and spoken); additional languages are a plus.

About ÀNI:

The world's first private resort collection, ÀNI Private Resorts offers all-inclusive hideaways exclusively for one group at a time in Anguilla, the Dominican Republic, Thailand, and Sri Lanka. Each oceanfront estate accommodates up to 20–30 guests and is designed for unforgettable group experiences in extraordinary settings.

For the past 10 years, ÀNI has welcomed both new and familiar faces to each of their destinations with an open heart and a warm smile – to put at ease those friends and families seeking an exclusively private resort, offering individually curated itineraries according to each booking's needs, balanced with awe-inspiring natural beauty in remarkable destinations paired with outstanding personal service.

To achieve our ambitions, we capitalize on our unique combination of world-class and diverse talent, a family spirit, a heartfelt approach with care and respect for local traditions and the community. We create a lifelong sense of belonging driven by our values of:

• Togetherness – ensuring that every member of our community is looked after and nurtured in a compassionate, respectful and collaborative manner
• Heartfelt – every interaction is truly authentic with a unique attention to detail
• Step Ahead – fostering an environment where each person can push boundaries, take risks and challenge the norms
• Trusted Authority – providing the finest collection of private resorts in the world

ลักษณะงาน

• วางแผน ตั้งค่า และบริหารจัดการโฆษณาออนไลน์บนแพลตฟอร์มต่าง ๆ เช่น Facebook, TikTok, Shopee, Lazada, X , Google
• บริหารจัดการสื่อออนไลน์รวมถึงช่องทาง Social media ของแบรนด์
• วางแผน รวมถึงปรับปรุงรายละเอียด และเนื้อหาบนช่องทาง E - Commerce ต่างๆ ของบริษัท
• ติดตามและปรับแคมเปญอย่างต่อเนื่องเพื่อเพิ่มผลลัพธ์ของโฆษณา ตามวัตถุประสงค์ของแคมเปญ
• วิเคราะห์ Performance Report และใช้ Insight ในการปรับกลยุทธ์  พร้อมทั้งติดตามผลลัพธ์เพื่อนำเสนอแนวทางพัฒนา
• จัดทำรายงานรายสัปดาห์/รายเดือน พร้อมสรุปข้อเสนอแนะเชิงกลยุทธ์
• ทำงานร่วมกับทีม Content, Creative, และ E-commerce เพื่อปรับกลยุทธ์การวางแผนโฆษณาอย่างมีประสิทธิภาพ
• ประสานงานกับ Third Party (เช่น Platform / Agency) เพื่อแก้ปัญหาหรือ optimize เพื่อเพิ่มประสิทธิภาพของโฆษณา
• อัปเดตเทรนด์โฆษณา / คู่แข่ง เพื่อหาโอกาสใหม่

คุณสมบัติ

• จบวุฒิการศึกษาปริญญาตรีขึ้นไป สาขาการตลาด หรือสาขาอื่นๆ ที่เกี่ยวข้อง
• มีประสบการณ์ 3 - 5 ปีขึ้นไป ในสายงาน
• มีประสบการณ์เกี่ยวการบริหารจัดการ Performance Online Campaign ไม่ว่าจะเป็น google, facebook, twitter, etc
• เข้าใจ (หรือชอบศึกษา) journey ของกลุ่มเป้าหมายบนโลกออนไลน์    เพื่อเอามาพัฒนาต่อยอดการทำการสื่อสารกับกลุ่มเป้าหมาย โดยแฉพาะสินค้าในกลุ่ม skincare
• มีประสบการณ์ในการพัฒนา ดูแลกลยุทธ์อีคอมเมิร์ซ และการตลาดดิจิทัล
• มีทักษะการแก้ปัญหาเฉพาะหน้าได้ดี

About this role:

We're looking for a hands-on problem solver to be the go-to person for performance marketing across our fashion and supplement brands. This is not a siloed agency role — you'll work directly with the founder, covering multiple brands, testing new tools, and figuring things out on the fly.

Today, you'll wear many hats — ads, tracking, creative, CRO, CRM. Over time, as we add more brands and people, you'll play a key role in shaping how the growth team expands.

What you'll do now:

Launch and optimize paid ads (Meta, TikTok, LINE, Google).

Set up tracking pixels and make sure they're working correctly (Shopify, GA4, GTM). No coding required — just modern app know-how and a problem-solving mindset.

Run A/B tests (landing pages, offers, creatives).

Optimize product pages for conversion (copy, images, reviews, UX flow).

Manage LINE OA CRM: grow subscriber lists, create campaigns, and run automations using Zaviago or similar.

Edit ad creatives (Canva, CapCut) when needed.

Use AI tools (ChatGPT, Claude) to speed up copy and ideas.

What we value:

Problem solvers. If a tool breaks, you Google, YouTube, or ChatGPT your way to a fix.

Hands-on learners. You don't need a degree — e-commerce hustle counts more.

Ownership. You see yourself as the go-to operator for multiple brands.

No coding background required. You just need to be curious and resourceful with modern tools.

Bonus points if you have:

Experience running your own Shopify store or side hustle.

Familiarity with attribution tools (RedTrack, Voluum, Triple Whale).

Basic automation (Zapier, Make).

Creative editing (short videos, image ads).

CRO tool experience: Hotjar, VWO, Optimizely, CrazyEgg, or similar.

Why join us:

Direct line to founders — your execution shapes growth.

Be the go-to person across multiple brands.

Learn the full funnel: traffic + CRO + retention.

As we expand, you'll help decide how the team scales.

Location: President Tower, 10th Floor, Phloenchit Road, Lumpini, Pathumwan, Bangkok

How to Apply: If you're ready to drive growth and be part of a fast-moving DTC team → Send your resume/portfolio to

Company Overview

Boutique Corporation Public Company Limited (BC) is one of Thailand's leading real estate development and investment firms, specializing in hospitality, lifestyle, and commercial assets. With a proven Build Operate Sell (BOS) model, BC develops high-performing properties and experiences across Thailand's most vibrant destinations.

The company's hospitality operations include partnerships with world-renowned hotel brands such as Accor, Marriott, and Ascott, delivering international quality and excellence in guest service. BC also owns and manages its own innovative brands across the F&B, wellness, digital asset, and storage sectors, creating a dynamic and entrepreneurial environment for creative talent

Job Title

Digital Performance Marketing Specialist – Hospitality and F&B (Oakwood Residence Rukhumvit 24)

Key Responsibilities:

1. Paid Media Management
   
   Plan, launch, and optimize PPC campaigns across Google Ads, including Search, Display, and Performance Max, Meta Ads on Facebook and Instagram, and programmatic or DSP channels.
   
   Manage paid media on OTA platforms such as , Agoda, Expedia, and TripAdvisor, including Travel Ads, sponsored listings, and rate visibility optimization.
   
   Develop and manage metasearch strategies for platforms like Trivago, Google Hotel Ads, and Kayak to maximize competitiveness in direct bookings.
2. SEO and SEM Strategy and Execution
   
   Execute on-page and technical SEO initiatives, including keyword research, schema, link-building, and content improvements.
   
   Manage SEM campaigns with bid strategies, ad copy testing, and landing page optimizations across Google and Bing.
3. Analytics and Performance Reporting
   
   Build and manage performance dashboards using GA4, Looker Studio, Meta Business Suite, and OTA analytics platforms.
   
   Track and report on KPIs such as ROAS, CPA, CPC, CTR, CVR, organic traffic, occupancy, and direct versus OTA bookings.
   
   Provide regular performance reports and actionable insights to stakeholders.
4. Campaign Optimization and Testing
   
   Conduct A/B and multivariate testing across creatives, audiences, keyword sets, and landing pages.
   
   Identify underperforming campaigns for optimization and scale high-performing initiatives.
5. Tracking Infrastructure and Technical Setup
   
   Implement and manage tracking through Google Tag Manager, GA4, Meta Pixel, and OTA channel tags.
   
   Manage audience segmentation, remarketing lists, and smart bidding strategies across ad platforms.
6. Cross-functional Collaboration
   
   Work closely with the account manager and content team to align campaign messaging and priorities.
   
   Coordinate with third-party vendors and digital platforms for performance delivery.
   
   Prepare and present marketing performance summaries to leadership.

Key Requirements:

1. Minimum of 3 to 5 years of experience in digital or performance marketing within the hospitality, travel, or F&B sectors.
2. Strong command of Google Ads, Meta Ads, SEO and SEM platforms, and OTA advertising tools.
3. Proficiency in analytics and tracking tools including GA4, Google Tag Manager, Meta Pixel, Looker Studio, and SEO tools such as Google Search Console.
4. Demonstrated ability to optimize campaigns for ROI, conversions, and audience engagement.
5. Strong analytical and communication skills, with fluency in both English and Thai (written and spoken).
6. Bachelor's degree in Marketing, Business, Analytics, or a related field.
7. Relevant certifications in Google Ads, GA4, Meta Blueprint, or SEO tools are preferred.

Success Metrics:

1. Achievement of ROAS targets and reduction in CPA.
2. Growth in organic search traffic and search engine rankings.
3. Increase in direct bookings with reduced dependency on OTAs.
4. Improvements in campaign efficiency metrics including CTR, CPC, and CVR.
5. Number of campaign optimizations successfully implemented and scaled.

Digital Marketing Specialist (Thairath Consumer)

การบริหารแพลตฟอร์ม E-Commerce

• ดูแลการโปรโมทสินค้าของแบรนด์บนแพลตฟอร์ม Marketplace (Lazada, Shopee, Tiktok)
• จัดการโปรโมชั่นออนไลน์ต่าง ๆ ร่วมกับแพลตฟอร์มเพื่อประกาศบนช่องทางของแบรนด์

Digital Campaign Execution

• วางแผนและดำเนินการแคมเปญการตลาดในหลากหลายช่องทาง (เช่น Facebook, IG, YouTube, Line OA, และแพลตฟอร์ม Marketplace ต่างๆ)
• ประสานงานเรื่องไทม์ไลน์ การจัดเตรียมชิ้นงานโฆษณากับทีมภายใน รวมถึงติดตามผลการดำเนินงานของแคมเปญและปรับปรุงแก้ไขร่วมกับทีม Marketing Thairath Group

Social Media & Content Marketing

• ร่วมออกแบบคอนเทนต์สำหรับผลิตภัณฑ์ใหม่เพื่อเผยแพร่บนช่องทางต่างๆ
• ทำงานร่วมกับทีม Marketing Thairath Group เพื่อผลิตคอนเทนต์ที่น่าสนใจและช่วยกระตุ้นยอดขาย
• ติดตามผลการทำงานของแคมเปญและปรับปรุงรูปแบบคอนเทนต์ให้เหมาะสม

Data Analysis & Reporting

• รวบรวมและจัดทำรายงานประจำสัปดาห์และประจำเดือน
• นำเสนอข้อมูลกับทีมเพื่อปรับปรุงประสิทธิภาพ

การประสานงานและการทำงานร่วมกัน

• ติดต่อประสานงานกับ Media Agencies, Influencers และ Affiliates
• ติดตามไทม์ไลน์ และการใช้จ่ายงบประมาณ

At DRÆM Marketing Boutique, we're building our Talent Pool of bold and creative Digital Marketing Specialists.

If you have skills in:

Social media growth (TikTok, IG, LinkedIn)

Content creation & copywriting

Branding & digital strategy

…we want to connect with you.

Apply now to join the DRÆM Talent Pool and be the first to access upcoming freelance and project opportunities.

Digital Marketing Specialist

Pak Kret, Nonthaburi

Ngernturbo was founded by a young generation of leaders on the belief that fair and reasonable access to capital is crucial to improving the quality of life, especially for grassroots people in Thailand. We are actively developing the next generation of leaders who will drive our company forward to make a meaningful and lasting impact across the country.

DIGITAL MARKETING SPECIALIST

As a Digital Marketing Specialist, you are the engine of our digital growth and the voice that connects our mission to millions of people online. You will take full ownership of our online media strategy, transforming data-driven insights into high-impact campaigns across platforms like Facebook, Google, and TikTok. This is a role for a hungry, analytical, and creative marketer who is obsessed with optimization and performance. You won't just run ads; you will build the digital funnels that bring essential financial services to communities across Thailand, directly contributing to our core mission.

RESPONSIBILITIES:

• Developing and executing a full-funnel digital media strategy across all online channels to achieve ambitious company KPIs.
• Owning the end-to-end management of paid media campaigns, from planning and execution to continuous, data-driven optimization.
• Analyzing campaign performance and delivering clear, actionable insights through daily, weekly, and monthly reports to drive strategic decisions.
• Collaborating with creative teams to brainstorm and launch innovative campaigns that capture attention and drive measurable growth.
• Managing and cultivating our social media presence to build a consistent, engaging, and trusted brand across all platforms.

BASIC QUALIFICATIONS:

• Bachelor's degree in Marketing, Finance, Economics, or a related field.
• At least 1 year of hands-on experience in Digital Marketing.
• Demonstrated knowledge of online advertising channels and analytics tools (e.g., SEO/SEM, Facebook Ads, Google Analytics).
• Strong proficiency with Microsoft Office and Google Suite.

PREFERRED SKILLS & EXPERIENCE:

• Industry Acumen:
  A background in or strong understanding of the leasing, credit, or insurance industry is a strong plus.
• Data Visualization:
  Hands-on experience or familiarity with BI tools such as Power BI is a significant advantage.
• Data Fluency:
  Proficiency with SQL for data querying to uncover deeper campaign insights is highly desirable.
• Customer-Centric & Market Aware:
  You are deeply curious about customer behavior and market competitors, especially within the leasing business.
• High Ownership & Proactivity:
  You have a relentless "can-do" attitude, take initiative, and are intensely focused on delivering results.
• Collaborative Spirit:
  You are a dedicated team player who excels at working with others to achieve shared objectives.
• Advanced Communication:
  You possess a good command of the English language.

ADDITIONAL REQUIREMENTS:

• This role is based full-time at our Headquarters, Nonthaburi office. Candidates must be able to reliably commute to this location or be willing to relocate.
• Willingness to work extended hours as needed to meet ambitious project deadlines.

COMPENSATION AND BENEFITS:

Your actual level and base salary will be determined on a case-by-case basis and may vary based on the following considerations: job-related knowledge and skills, education, and experience.

Base salary is just one part of your total rewards package. You will also receive access to comprehensive benefits, paid leave, and other company perks which will be discussed during the interview process.

EQUAL OPPORTUNITY EMPLOYER:

Our company is an Equal Opportunity Employer; employment is governed on the basis of merit, competence, and qualifications and will not be influenced in any manner by race, religion, gender, disability status, age, sexual orientation, gender identity, or any other legally protected status.

Job Title: Digital Marketing Specialist (Partnership)

Type of employment: Full Time

Experience Level: Intermediate Level (4-5 years)

Start rate salary: 70,000+ (Based on experience and qualifications)

Location: Bangkok, Thailand

Working Hours: Monday - Friday, hours, 100% onsite

About Erawan Creative Services

Erawan Creative Services is a dynamic company specializing in customer and marketing services for our valued client. Our mission is to deliver innovative marketing strategies, drive business growth, and create impactful partnerships that enhance brand visibility.

Role Overview:

The Digital Marketing Specialist (Partnership) is responsible for designing and executing a strategic marketing partnership plan to enhance brand visibility, engagement, and business growth. This role involves researching, initiating, and maintaining collaborations with Media Buy, Influencers, Agencies, Gamification platforms, Ad Networks, Presenters/Celebrities, Podcasts, and other relevant partners. The specialist will manage end-to-end partnership operations, including finance, legal, and strategic analysis, while overseeing one junior member to ensure the efficient execution of all tasks.

Key Responsibilities:

1. Partnership Strategy & Business Expansion

• Develop and execute a comprehensive marketing partnership strategy aligned with business growth objectives.

• Research and identify new potential partners (Agency, Media Buy, Influencers, Ad Network, Gamification, Podcast) while maintaining strong relationships with existing partners.

• Communicate and negotiate effectively with potential and current partners to secure beneficial collaborations.

• Seek new projects, campaigns, channels, and emerging trends/technology to enhance business opportunities.

• Continuously research and monitor competitors' partnership strategies to re-strategize and maintain a competitive edge.

2. Campaign Planning & Content Creation

• Brainstorm, analyze, and develop marketing projects/campaigns to make effective strategic decisions.

• Create, plan, and implement marketing content, including briefing AW/Video materials, proposals for collaboration projects, and social media planning.

• Collaborate with internal teams (Content Creation, Motion, Design, Online Community, and related) to ensure cohesive messaging and branding.

3. Operational Management & Process Coordination

• Operate 3rd party (Media Buy, Agency, Influencer, and related) projects from start to end, ensuring smooth execution and timely delivery.

• Manage the related finance (payment/accounting), legal (contracts, NDAs, MOUs, required documents), and administrative processes.

• Coordinate and collaborate with internal teams and external parties to drive project success.

• Handle other assigned tasks relevant to the marketing partnership strategy.

4. Performance Analysis & Cost Efficiency

• Analyze and track the performance of campaigns and partnerships, providing data-driven insights for continuous improvement.

• Develop and maintain comprehensive reports on campaign effectiveness, ROI, and cost-efficiency.

• Re-strategize 3rd party projects based on performance analysis and competitor monitoring.

• Responsible for achieving, developing, and optimizing KPIs and cost-efficiency for partnership initiatives.

5. Leadership & Team Management

• Lead, mentor, and develop the junior member to ensure effective task execution and professional growth.

• Set clear goals, provide constructive feedback, and conduct regular performance reviews.

• Foster a collaborative team environment to drive creativity and strategic thinking. 
  
  *Other related tasks due to assigned further

Requirements:

• Experience: Minimum 4-5 years in Digital Marketing, Partnership Strategy, Media Buy, Influencer Marketing, or Business Development.

• Expertise: Proven experience with partnership operations from start to end, including negotiation, campaign management, and strategic analysis.

• Analytical Skills: Strong ability to analyze, track, and report campaign performance, with experience in cost-efficiency optimization.

• Communication & Negotiation: Excellent communication and negotiation skills to build and maintain strategic partnerships.

• Leadership Skills: Experience in leading and mentoring junior team members.

• Creativity & Strategic Thinking: Ability to brainstorm, develop, and implement innovative partnership strategies.

• Education: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

• Preferred: Previous experience in partnership/agency/influencer collaboration is strongly preferred especially in financial industry and advertising agencies

Recruitment Process :

• HR Screen Interview
• 1st Interview with Line Manager(s)
• 1-week Assignment
• Final Interview

Benefits:

• All work-related equipment provided

• Social Security

• Group Insurance after 6 months of employment.

• Annual Health Check Up.

• Annual Performance Review with 1-1 Feedback

• Professional Development and Training Opportunities

• Quarterly Team Activities and Annual Company Activity

• Daily Breakfast and Friday Snacks

• International Working Environment

About the role

As a Digital Marketing Specialist at DL Public Relations', you will play a crucial role in driving the company's online presence and digital marketing initiatives. Reporting to the Head of Marketing, you will be responsible for developing and implementing innovative digital strategies to elevate the company's brand and reach new audiences. This is a full-time position based in our Phaya Thai Bangkok office.

What you'll be doing

1. Develop and execute effective digital marketing campaigns across various channels, including search engine optimisation (SEO), search engine marketing (SEM), social media, and email marketing
2. Analyse and interpret data to optimise campaign performance and make data-driven decisions
3. Collaborate with the creative team to produce engaging and visually appealing digital content
4. Stay up-to-date with the latest digital marketing trends and technologies and implement them to enhance the company's online presence
5. Monitor and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement
6. Support the overall marketing team in achieving the company's digital marketing objectives

What we're looking for

1. Bachelor's degree in Marketing, Communications, or a related field
2. Minimum 3 years of experience in digital marketing, with a proven track record of successful campaign management
3. Proficient in SEO, SEM, social media marketing, and email marketing
4. Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions
5. Excellent communication and collaborative skills, with the ability to work effectively with cross-functional teams
6. Familiarity with digital marketing tools and platforms, such as Google Analytics, Google Ads, and social media management tools
7. Passionate about staying up-to-date with the latest digital marketing trends and technologies

What we offer

At DL Public Relations', we are committed to fostering a dynamic and supportive work environment. We offer competitive salaries, comprehensive health and wellness benefits, and opportunities for professional development and career growth. Our team-oriented culture encourages collaboration, innovation, and work-life balance.

If you're passionate about digital marketing and eager to join a leading public relations firm, we encourage you to apply now.