What Jobs are available for Hiring Strategy in Thailand?

Job Description
Support Strategic HR Initiatives

• Assist in the execution of projects such as talent reviews, organizational design analyses, workforce planning, or performance evaluations — depending on business needs at the time.
• Take ownership of assigned modules within larger HR initiatives, ensuring timely and quality delivery.

Talent & Career Development

• Contribute to initiatives such as succession planning, leadership pipeline support, or career framework design.
• Help coordinate data collection, documentation, and follow-up actions.

HRBP Support & People Issues

• Partner with the HRBP in analyzing people-related challenges, preparing recommendations, and supporting issue resolution.
• Participate in stakeholder meetings to observe and learn how people strategies are shaped.

Project Management & Data Insights

• Track progress of ongoing HR initiatives, ensuring smooth execution and follow-ups.
• Conduct research and prepare presentations, reports, and analyses to support people strategy decisions.

Job Requirements

• Bachelor's degree in any field (HR, Business, Economics, Engineering, or related).
• Strong fresh graduate or 1–2 years' work experience (with strong background or portfolio)
• Strong problem-solving skills with logical and structured thinking.
• Effective communication skills — able to present ideas clearly and persuasively.
• Analytical mindset, curious and adaptable
• Proficient in English
• Passion in games (can be all kind of games)

Connect with us to connect the world.

12Go, being a part of  Travelier group, is the leading multimodal online travel agency based in Bangkok, Thailand. Founded in 2012, we offer train, flight, bus, and ferry tickets, as well as transfers, insurance, and other travel products globally.

Own the multi-market GTM engine for 12Go across Thailand, Vietnam and other Asian markets. You set portfolio strategy and quarterly sequencing, hold cross-country decision rights on trade-offs, and turn plans into revenue, tickets, CVR, and margin.

You institutionalize the mechanisms—one GTM roadmap standard, multi-market GTM forums, monthly country reviews, and a sharp country digest template—so teams execute with speed and clarity.

You work closely with the Supply teams on tier-1 partnerships with inventory commitments or inventory allocation and premium visibility, orchestrate market-facing plays, and de-risk operations to protect continuity during peaks.

This is a bar-raising, non-people-manager role: you don't line-manage the Manager, but you set standards, coach peers, and make portfolio-level calls.

• Set quarterly multi-market GTM strategy and 6–8-week sequencing; define what ships/launches, where, and in what order across markets.
• Maintain the portfolio GTM roadmap standard (owners, dependencies, critical path, risks, decision checkpoints); co-run multi-market GTM forums; the Manager runs country stand-ups.
• Mediate Product/Marketing/Supply/CS trade-offs using DACI/RACI; make final cross-country calls when data is ambiguous; escalate with options and impact ranges.

• Collaborate with the Supply team on tier-1 partners (bus/ferry/train/cars) with clear throughput and margin theses (e.g., inventory allocation/commitments, priority availability, premium visibility placement, take-rate).
• Align co-marketing and pricing/offer constructs with measurable targets and ROI guardrails; ensure launch sequencing creates portfolio lift.
• Ensure curated assortments and visibility deliver conversion and margin improvements on portfolio priority routes.

• Anticipate and neutralize portfolio-level operational risks (SLAs, refunds) with Supply/CS/Product; protect revenue continuity during peaks and cross-market surges.
• Lead cross-team performance improvement programs to close systemic gaps (e.g., checkout friction, partner reliability), embedding fixes into mechanisms.

• Institutionalize the weekly country digest template and definitions; ensure signal-to-noise stays high (clean metrics, consistent taxonomy).
• Partner with Biz Ops Data on portfolio readouts and decision-ready dashboards; prioritize accuracy where it changes decisions.

• Revenue & Tickets (portfolio): Hit/beat TH & VN combined targets with clear recovery/acceleration plans each quarter.
• Conversion & Margin (portfolio): Route-level CVR ↑, net margin ↑; refund/cancel hotspots ↓ with durable fixes across markets.
• Execution Health (portfolio): ≥90% on-time delivery for GTM roadmap items across markets; critical risks surfaced ≥2 weeks early with mitigations.
• Partner Impact: Tier-1 partnerships with measurable lift (throughput via inventory commitments/allocation, improved take-rate, premium visibility).
• Mechanisms Adopted: Single GTM roadmap standard, multi-market GTM forum, monthly reviews, and digest template consistently used by SLT and regions.

• 7–10+ years in GTM/Commercial Ops/Strategy within OTA/marketplace/e-commerce; must have Asian market exposure with Thailand and/or Vietnam depth.

• Scope: Proven multi-market ownership or national P&L with cross-functional leadership and decision rights (without needing line management).

• Commercial: Advanced partner negotiation (inventory allocation/commitments, priority availability, visibility placement, take-rate, SLAs) and ability to structure growth-for-margin trade-offs.
• Analytical: Strong decision math (uplift ranges, sensitivity, funnel mechanics); comfortable specifying dashboards; SQL a plus.
• Communication: Executive-grade writing and facilitation; simplifies complexity; runs crisp decision forums.

• Engaging work on a product that enables millions of travelers to book their trips daily;

• Full-time remote working - 5 days week, 8 hours per day;

• Development opportunities (budget for self-paced learning, global training workshops, online English language classes, e-learning platforms);
• Internal growth and internal mobility opportunities;
• Competitive annual leave, sick leave, and public holidays;
• Annual company offsite in Thailand;

What should I do to dive into 12Go company culture?

Apply Update your CV and get ready to experience the best interview flow with our top talents.

Connect with us to connect the world.

12Go, being a part of  Travelier group, is the leading multimodal online travel agency based in Bangkok, Thailand. Founded in 2012, we offer train, flight, bus, and ferry tickets, as well as transfers, insurance, and other travel products globally.

Joining 12Go (Travelier Group), you will own the end-to-end GTM plan for your assigned country, aligning Marketing, Supply, Product, and Customer Support to hit revenue and tickets targets. You'll mediate cross-team trade-offs, close strategic partnerships, orchestrate market-facing activities, and publish a crisp weekly country digest so leaders can decide fast.

This role blends strategy + commercial execution + operational unblockers at the country level.

• Co-own country targets (revenue, tickets) and translate them into quarterly GTM plans and 6–8-week sprints.
• Maintain a single country GTM roadmap with owners, dependencies, risks, and decision checkpoints; run the weekly country GTM stand-up and monthly country review.
• Mediate priorities across Product/Marketing/Supply/CS with DACI/RACI; escalate early with data when trade-offs exceed country scope.

• Identify, negotiate, and close country partners (bus/ferry/train/cars) with clear volume, inventory allocation/commitments, visibility, and take-rate hypotheses.
• Ensure competitive visibility and conversion through curated assortments, co-marketing, and launch sequencing.

• Proactively manage country-specific operational issues (SLA risks, refunds) with Supply/CS/Product; protect continuity and margin on peak routes.
• Drive cross-team improvement initiatives that close performance gaps on key routes and segments.

• Consolidate market insights, customer feedback, and competitor moves into country GTM recommendations.
• Publish a weekly 1–2 page country digest (revenue, tickets, CVR, margin %, refunds, launches, risks, decisions).
• Partner with Biz Ops Data to keep dashboards accurate and decision-ready.

• Hit/beat country revenue & tickets targets.
• Lift CVR/margin on priority routes; reduce refund/cancellation hotspots.
• ≥90% on-time delivery for country GTM roadmap items.

• 4–6+ years in GTM/Commercial Ops/Strategy/Business Development within OTA/marketplace, with Asian markets experience; Thailand or Vietnam experience strongly preferred.

• Demonstrated cross-functional leadership (Marketing, Supply, Product, CS) and documented impact on revenue/tickets/CVR/margin.

• Strong commercial acumen and negotiation experience (inventory, visibility, take rates); comfort with lightweight analytics (Sheets/Looker; basic SQL a plus).
• Excellent written and verbal communication; crisp decision memos and stakeholder management.
• English required; Thai and/or Vietnamese is a plus.

• Engaging work on a product that enables millions of travelers to book their trips daily;

• Full-time remote working - 5 days week, 8 hours per day;

• Development opportunities (budget for self-paced learning, global training workshops, online English language classes, e-learning platforms);
• Internal growth and internal mobility opportunities;
• Competitive annual leave, sick leave, and public holidays;
• Annual company offsite in Thailand;

What should I do to dive into 12Go company culture?

Apply Update your CV and get ready to experience the best interview flow with our top talents.

Job Purpose

• Responsible for developing and executing data-driven marketing strategies that drive brand growth, market share, and business performance.
• Key connector between market insights and actionable plans, ensuring that marketing activities align with the company's vision, objectives, and target audience needs.

Responsibilities:

• Conduct market research and competitive analysis to identify trends, opportunities, and target audiences.
• Develop short-term and long-term marketing strategies aligned with the company's vision and business goals.
• Plan and design brand strategy, marketing communication plans, campaigns, and promotional activities for both online and offline channels.
• Coordinate and collaborate with internal teams, including Marketing Communications, Digital Marketing, Content Production, and Sales to ensure alignment and successful execution.
• Prepare and manage marketing budgets, ensuring resources are allocated efficiently.

• Monitor, analyze, and evaluate the performance of marketing strategies and campaigns; provide reports and actionable insights for continuous improvement.

• Research and adopt new tools, platforms, or innovative approaches to enhance marketing effectiveness and competitiveness.

• Present strategic plans, progress, and results to senior management and stakeholders.

Qualification:

• Bachelor's degree or higher in Marketing, Business Administration, or related fields.
• Minimum 3-5 years of experience in marketing strategy, planning, or campaign management.
• Strong analytical and research skills with the ability to translate data into actionable strategies.
• Good understanding of both online and offline marketing channels and digital tools.
• Excellent presentation, communication, and coordination skills.
• Strong project management skills and ability to handle multiple projects simultaneously.
• Strategic thinker with problem-solving skills and the ability to work independently.
• Experience in automotive industry is a plus.

Connect with us to connect the world.

12Go, being a part of Travelier group, is the leading multimodal online travel agency based in Bangkok, Thailand. Founded in 2012, we offer train, flight, bus, and ferry tickets, as well as transfers, insurance, and other travel products globally.

Joining 12Go (Travelier Group), you will own the end-to-end GTM plan for your assigned country, aligning Marketing, Supply, Product, and Customer Support to hit revenue and tickets targets. You'll mediate cross-team trade-offs, close strategic partnerships, orchestrate market-facing activities, and publish a crisp weekly country digest so leaders can decide fast.

This role blends strategy + commercial execution + operational unblockers at the country level.

Responsibilities
Strategic Coordination & Governance

• Co-own country targets (revenue, tickets) and translate them into quarterly GTM plans and 6-8-week sprints
• Maintain a single country GTM roadmap with owners, dependencies, risks, and decision checkpoints; run the weekly country GTM stand-up and monthly country review
• Mediate priorities across Product/Marketing/Supply/CS with DACI/RACI; escalate early with data when trade-offs exceed country scope

Commercial & Partnerships Execution

• Identify, negotiate, and close country partners (bus/ferry/train/cars) with clear volume, inventory allocation/commitments, visibility, and take-rate hypotheses
• Ensure competitive visibility and conversion through curated assortments, co-marketing, and launch sequencing

Operations & Continuity

• Proactively manage country-specific operational issues (SLA risks, refunds) with Supply/CS/Product; protect continuity and margin on peak routes
• Drive cross-team improvement initiatives that close performance gaps on key routes and segments

Intelligence & Reporting

• Consolidate market insights, customer feedback, and competitor moves into country GTM recommendations
• Publish a weekly 1-2 page country digest (revenue, tickets, CVR, margin %, refunds, launches, risks, decisions)
• Partner with Biz Ops Data to keep dashboards accurate and decision-ready

Outcomes/KPIs

• Hit/beat country revenue & tickets targets
• Lift CVR/margin on priority routes; reduce refund/cancellation hotspots
• ≥90% on-time delivery for country GTM roadmap items

Requirements

• 4-6+ years in GTM/Commercial Ops/Strategy/Business Development within OTA/marketplace, with Asian markets experience; Thailand or Vietnam experience strongly preferred
• Demonstrated cross-functional leadership (Marketing, Supply, Product, CS) and documented impact on revenue/tickets/CVR/margin
• Strong commercial acumen and negotiation experience (inventory, visibility, take rates); comfort with lightweight analytics (Sheets/Looker; basic SQL a plus)
• Excellent written and verbal communication; crisp decision memos and stakeholder management
• English required; Thai and/or Vietnamese is a plus

Benefits

• Engaging work on a product that enables millions of travelers to book their trips daily;
• Full-time remote working - 5 days week, 8 hours per day;
• Development opportunities (budget for self-paced learning, global training workshops, online English language classes, e-learning platforms);
• Internal growth and internal mobility opportunities;
• Competitive annual leave, sick leave, and public holidays;
• Annual company offsite in Thailand;

What should I do to dive into 12Go company culture?

Apply Update your CV and get ready to experience the best interview flow with our top talents.

Responsibilities :

· Set strategic direction and develop performance measurements to align with departmental targets. Drive execution to achieve and sustain alignment with departmental goals.

· Prepare and analyze manpower data and develop budget forecast models to support decision-making in capacity planning, ensuring efficiency and effectiveness.

· Planning and analyze the existing data such as Delinquency Roll Rates, Recovery Vintage, etc. to foresee direction. Then set the strategy to align with the current situation.

· Provide business data and drive strategic initiatives to enhance operational efficiency and maximize organizational performance

· Manage and monitor all report which concern with Collections Department. And report the data of collection to internal and external organization are as accuracy and up to date.

· Coordinate with the other department to initiate the New Strategy, Process Improvement, System and Collection Project Implementation. And push team to apply it for more efficiently working.

· Manage and coaching / providing feedback to subordinates.

Qualifications :

· Bachelor's degree or higher in related fields

· Minimum of 7 years' experience in business strategy, collection strategy, risk mitigation, strategic planning and analysis or related fields

· Familiarity with data visualization tools (e.g., Tableau, Power BI)

· Strong analytical skills.

· Excellent communication and stakeholder management skills

Roles and Responsibilities

• Report directly to Vice President, develop marketing strategies and action plan to achieve the company's target
• Provide integrated marketing analytical solutions across customers and channels, contributing to in market action plans
• Analyze customer understanding and ensure all marketing and products are designed to meet customers' needs.
• Update competitor analysis as regular basis
• Communicate the vision and value of new products, work with various departments to develop comprehensive propositions for each product/business within the group.
• Play a key role in shaping brand strategies that enhance growth and elevate brand perception.
• Take ownership of key brand strategy and marketing functions, including insights generation, research, and establishing brand standards.
• Plan and participate in the launch of new services and products which involve several different departments
• Build the team of marketing strategists, provide mentorship, coaching and guidance.
• Develop and manage the marketing budget, ensuring effective allocation of resources to achieve maximum ROI.
• Provide regular reports to senior management on the performance of marketing initiatives and campaigns.

Qualification

• Bachelor or Master Degree in Business Administration, Marketing, Communications or relevant field.
• 12-15 years of demonstrable experience in developing efficient strategies and business plans for all marketing aspects, with at least 5 years of team management.
• Solid understanding of marketing and product/business development concepts, with different business models.
• Solid understanding of market research and data analysis methods.
• A leader with both creative and analytical capabilities.
• High level of Adaptability, Be open with a growth mindset.
• Very good interpersonal skills, collaborative.
• Fluent English written and verbal

Job  Summary

Propose business direction and strategy to support the overall asset allocation framework. Responsible for developing capital consumption models, Expected Credit Loss (ECL), and evaluating financial impact. Monitor, measure, and report performance by product, including mitigation plans, to management. Collaborate closely with Business Strategy, Strategy Function, and Finance to manage the portfolio effectively. Proactively recommend action plans to Risk Management to achieve strategic objectives. Provide training and education to enhance risk awareness and understanding across the organization.

Job Description

• Propose  Business Direction and Strategy to serve overall target of asset allocation framework
• Responsible to develop capital consumptions, ECL, Financial Impact
• Measure, Monitor and Report with mitigation plan  to Management by Product
• Collaboration and Communicate with Business Strategy, Strategy Function and Finance to manage portfolio
• Proactively recommends action plan to the risk management to achieve strategic goals
• Provide training and education to build risk awareness and understandings

Qualifications:

• Experiences in Banking System more than 3-5 years
• Strong Analytical, Problem Solving and Project Management
• Negotiation, Communication and Interpersonal Skills, Team Buildings and People Leadership
• Knowledge of risk management principles and methodologies
• Understanding of Business Operations and Industry Specific Risks as well as draw conclusion
• Good Collaboration within internal and external organization

ตำแหน่ง: Marketing Strategy & Product Development Manager

เกี่ยวกับ BKA

Bangkok Asset Intergroup Public Company Limited (BKA) บริษัทมหาชนผู้นำด้านการซื้อ–ขายบ้านมือสองรีโนเวทตกแต่งใหม่ ลงทุนอสังหาฯ และธุรกิจ Renovation & Interior Design

เรากำลังขยายธุรกิจอย่างก้าวกระโดด และมองหาผู้จัดการที่เชี่ยวชาญทั้ง กลยุทธ์การตลาด และ การพัฒนาสินค้า เพื่อสร้างการเติบโตอย่างยั่งยืน

หน้าที่ความรับผิดชอบ (Responsibilities)

• ออกแบบและขับเคลื่อนกลยุทธ์การตลาดครบวงจรให้กับบ้านมือสองรีโนเวทใหม่ ทั้ง Digital, Offline และ Customer Experience เพื่อสร้างการเติบโตและทำให้ยอดขายบรรลุเป้าหมาย
• วิเคราะห์ตลาด คู่แข่ง และ Insight ผู้บริโภค เพื่อนำมาพัฒนา Value Proposition ใหม่ ๆ
• กำหนดกลยุทธ์เพื่อ ขยายธุรกิจบ้านมือสองรีโนเวทใหม่สู่กรุงเทพฯฝั่งตะวันออก พร้อมต่อยอดโอกาสใหม่ในตลาดคอนโดมิเนียม เพื่อเพิ่มพอร์ตอสังหาฯของ BKA อย่างยั่งยืน
• ออกแบบและพัฒนา ผลิตภัณฑ์/บริการใหม่ เช่น แพ็กเกจการขายบ้าน บริการ Renovate & Interior และ Smart Home
• บริหารและควบคุม Project Marketing Campaigns ตั้งแต่การคิด concept ไปจนถึงการวัดผล ROI
• ทำงานร่วมกับทีม Marketing Commu, Sales, Renovation, Design และผู้บริหาร เพื่อผลักดันการเติบโตขององค์กร
• ติดตามผล วิเคราะห์ข้อมูล และรายงานผลเชิงกลยุทธ์ต่อผู้บริหารอย่างสม่ำเสมอ

คุณสมบัติ (Qualifications)

• ปริญญาตรีขึ้นไป สาขาการตลาด บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง (ป.โท จะพิจารณาเป็นพิเศษ)
• มีประสบการณ์ ด้านกลยุทธ์การตลาดและ/หรือการพัฒนาผลิตภัณฑ์ อสังหาริมทรัพย์แนวราบ อย่างน้อย 3 ปี
• มีประสบการณ์ ด้านกลยุทธ์การตลาดและ/หรือการพัฒนาผลิตภัณฑ์ คอนโดมิเนียม อย่างน้อย 3 ปี
• หากมีประสบการณ์ในอสังหาริมทรัพย์  ระดับราคา 5–15 ล้านบาท จะได้รับการพิจารณาเป็นพิเศษ
• หากมีความรู้หรือความชำนาญในพื้นที่กรุงเทพฯฝั่งตะวันออก (ลาดพร้าว, พัฒนาการ, อ่อนนุช, บางนา) จะได้รับการพิจารณาเป็นพิเศษ
• มีความสามารถในการ วิเคราะห์ตลาด คู่แข่ง และ Insight ผู้บริโภค เพื่อนำไปสู่กลยุทธ์ที่สร้างผลลัพธ์
• มีทักษะการคิดเชิงกลยุทธ์ (Strategic Thinking) และเชิงสร้างสรรค์ (Creative Thinking)
• เข้าใจ Branding, Digital Marketing, Offline Marketing และ Customer Experience อย่างลึกซึ้ง
• มีทักษะการบริหารโครงการ การสื่อสาร และการทำงานร่วมกับทีม Cross-functional ได้อย่างมีประสิทธิภาพ

จุดขายของตำแหน่งนี้ (Why Join Us?)

• โอกาสสร้าง Impact ระดับองค์กร – คุณจะได้กำหนดทิศทางกลยุทธ์และพัฒนาผลิตภัณฑ์ใหม่ที่มีผลโดยตรงต่อรายได้และการเติบโตของ BKA
• ร่วมสร้างธุรกิจใหม่ – ตั้งแต่ Renovation, Interior ไปจนถึงบริการเสริม เช่น Home Insurance, Membership Program
• เติบโตไปพร้อมบริษัทมหาชน – ที่กำลังขยายตัวอย่างรวดเร็ว พร้อมเส้นทางสู่การเป็นผู้บริหารระดับสูง

สวัสดิการ (Welfare)

1) การเงิน/ผลตอบแทน

• โบนัสประจำปี / โบนัสตามผลงาน
• ค่าคอมมิชชั่น (งานขาย)
• ปรับเงินเดือนประจำปี
• กองทุนสำรองเลี้ยงชีพ (Provident Fund)
• ค่าพาหนะ / ค่าเดินทาง / ค่าโทรศัพท์ / ค่าที่พัก (ตามตำแหน่งและหน้าที่)
• ทุนศึกษาต่อปริญญาตรีและ ปริญญาโท

2) สุขภาพ/ความปลอดภัย

• ประกันสุขภาพกลุ่ม (ผู้ป่วยนอก/ผู้ป่วยใน)

3) เวลาทำงาน/วันลา

• วันหยุดประจำปี/วันลาพักผ่อน
• ลาป่วย / ลากิจ / ลาคลอด
• วันลาพักร้อน (Annual Leave)

4) วัฒนธรรม/สภาพแวดล้อมทำงาน

• อุปกรณ์ทำงานครบ (Laptop, ซอฟต์แวร์ลิขสิทธิ์)
• Pantry/ อาหารว่าง/ เครื่องดื่ม
• ชุดยูนิฟอร์มหรือเบี้ยเครื่องแต่งกาย (ถ้ามี)
• กิจกรรมบริษัท / งานเลี้ยงปีใหม่
• นวดผ่อนคลาย (Massage)