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Key Account Manager - Reserve (Bangkok and metropolitan area)

About UsDiageo Moet Hennessy Thailand (DMHT) is a leading international premium alcohol business in Thailand. Our strong brands include Johnnie Walker, Hennessy, Smirnoff, Captain Morgan, Bailey's Irish Cream, and Tanqueray.

Since our establishment in 1983, Diageo Moet Hennessy (Thailand) Limited has come a long way. With our operational focus on delivering the highest level of customer satisfaction, we have become the prominent market leader in premium, deluxe and super deluxe drinks. Our extraordinary people, with their courage and determination, have made our journey a successful one.

With diversity at our core, we celebrate our people's individual passions, commitments and specialist skills. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential.

Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.

FunctionOur Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell 6.5 billion litres of our iconic brands across 180 countries every year.

We're operating across different markets, channels and areas of expertise. Using consumer insight and digital platforms, we reach new customers, markets and celebrations to help us achieve our growth potential. We'll support you every step of your Sales career, as you work with people with diverse talents, backgrounds, and perspectives to realise your fullest potential.

Together, we're celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you'll be celebrated and supported in our inclusive culture.

About The RoleWe are looking for an exceptional Key Account Manager who will be responsible for handling Reserve channel in Bangkok and metropolitan area, responsible for the realization of sales objectives, and maintain relationships with those accounts in order to achieve profitable results.

Job Responsibilities

• Develop and maintain good customer relationship in to deliver the accounts' growth in sales & profit base on company's budget and priorities;
• Identify and develop new business opportunities with assigned accounts;
• Negotiate and acquire trade contracts that align with overall DMHT sales strategies;
• Responsible for assigning sales target volume, NSV and GP to achieve targets and objectives;
• Manage A&P budget, product mix, and collect sales information from each accounts;
• Drive and be accountable for Sales Driver execution target in assigned area;
• Work with customer marketing, using past information and learning from best practice to develop best-in-class activation program for customers;
• Partner with Authorized Dealer (AD) team to seek new opportunities and strengthen the business;
• Analyze market trends, consumer preferences and provide inputs to marketing.

About You

• Bachelor's Degree with at least 2 year' sales experience in consumer product or related field;
• Demonstrated fluency in reading, writing and speaking in both Business Thai and English to succeed in multinational environment
• Target oriented, dynamic, proactive, and independent
• Agile and adaptable outlook with strong influencing communication and interpersonal relationship skillsets
• Detail-oriented and process-driven, with analytical capabilities
• Interested in working within nightlife scene

Working with us

Flexibility is key to success. From part-time and compressed hours to different locations our people work flexibly in ways to suit them. Talk to us about what flexibility means to you and we'll work together so that you're supported from day one.

We recognize and value performance, offering our people a highly competitive Rewards and Benefits package.

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you.

Job Description :

• Oversee and manage activities related to the designated channel.
• Drive sales and organize promotional campaigns to boost sales growth in collaboration with customers.
• Manage stock and ensure the proper arrangement of products within the responsible channel.
• Coordinate and liaise with relevant parties.
• Maintain the customer base and develop good relationships with partners.

Qualifications :

• Bachelor's degree or higher in Business Administration, Management, Marketing, or other related fields.
• 2 - 5 years of experience in Key Account management.
• Experience in selling IT products, mobile phones, and working with operators is an advantage.
• Strong communication and negotiation skills.
• Good interpersonal skills and a high level of responsibility.

KOAN Co., Ltd

159/6  Serm-Mit Tower, Unit , 2nd Floor,

Sukhumvit 21 (Asoke) Road, North Klongtoey,

Wattana, Bangkok 10110

(BTS Asoke / MRT Sukhumvit)

Benefit :

• Provident Fund
• Group Health insurance (IPD / OPD / DENTAL)
• Annual health check-up
• Family support in various cases (e.g., wedding, funeral, natural disaster)
• Training for knowledge and skill development
• Annual bonus and salary adjustment (based on company performance)
• Annual party (New Year celebration)
• Activities on special occasions
• Employee discount on products
• Birthday gifts
• Annual leave of at least 13 days per year
• Annual vacation leave (6-8 days per year)
• Personal leave (10 days per year)
• (Head Office) Work schedule: Monday to Friday (off on weekends)

Who We Are

About Your Role
The Key Account Manager – Large Format is responsible for delivery of all financial and execution targets for key accounts. You will report to the Group Key Account Manager. You will be accountable for the development of customer-facing strategies, executing business plans, analyzing market trends, monitoring sales performance, and fostering strategic relationships with your customers.

What You'll Do

• Be accountable for the delivery of all financial and execution KPI's for your customers
• Be accountable for developing business plans that maximize value and delivery sustainable profitable growth
• Establish and maintain strategic relationships with customers to ensure collaboration and successful implementation of activities. Conduct regular business reviews with your customers
• Lead annual trading terms negotiations and Joint Business Plan for major customers such as Lotus's
• Analyze market trends, competitor movements, and customer strategies to identify business opportunities and develop practical plans
• Monitor category performance against market benchmarks and evaluate the effectiveness of promotions and activities, taking corrective action as needed
• Ensure "winning at the shelf" by striving for Perfect Store excellence
• Continuously monitor sales and promotions to ensure execution and operational efficiency. Conduct post-evaluation of spend
• Support the Group Key Account Manager in organizing sales forecasts to meet monthly targets
• Ensure the smooth operation of the ordering process and demand fulfillment. Promptly address any issues that may arise
• Prepare and present information to the Sales Planning Team, including promotions, new products, and campaigns during FC Conference
• Work closely with cross-functional teams such as TMKT, MKT, BHA field team, and Customer Service to drive overall business success
• Regularly visit gemba. Funnel up actionable recommendations based on gemba/shopper insights to cross-functional stakeholders to elevate the quality of our strategies
• Follow MT ways of working and attend internal reporting meetings where necessary

Adhere to all and any company regulations and responsibilities assigned by Suntory

What's in it for you

What You need to be successful

• Hold a Bachelor's degree, in related field an advantage
• Minimum +4 years of proven experience as a Key Account Manager or similar role in the industry
• Experience in CPG, FMCG, or Foods and Beverages Industry an advantage
• Strong analytical skills with the ability to interpret market trends and customer data
• Excellent communication and negotiation skills to build and maintain relationships with key stakeholders
• Ability to work independently and collaboratively in a fast-paced environment
• Proficiency in Microsoft Office required. Proficiency in online customer data platforms an advantage
• Strong organizational and time management skills to prioritize tasks effectively
• Fast learner and self-motivated
• Willingness to travel as needed for client meetings and industry events
• Knowledge of sales forecasting and budgeting processes is an advantage

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.

Responsibilities

• Develop and maintain strategic long-term trusting relationships with high-volume clients to accomplish organic growth and long-term company objectives.

• Acquire a thorough understanding of key customer needs and requirements.

• Expand the relationships with existing customers by continuously proposing solutions that meet their objectives.

• Research and reach out to new potential clients/partnerships.

• Ensure the correct products and services are delivered to customers on time.

• Suggest the best solutions to clients and ensure that the business runs smoothly.

• Ensure all complaints are solved with the proper and effective solution due to maintaining trust.

• Managing communications between key clients and internal teams

• Set the measurement, track, and analyze key account metrics.

• Prepare regular progress reports and forecasts to be internal and external stakeholders using key account metrics.

• Drive and increase revenue and support smooth operations.

• Negotiating contracts with key clients and meeting established deadlines to fulfill each client's long-term goals.

• Collaborating with the sales team to maximize profit by up-selling or cross-selling.

• Update the new features, promotions, and campaigns to the clients/ partnerships.

• Support all aspects of the operation to clients/ partnerships to ensure they run business smoothly.

• Monitoring market trends and providing regular competitor feedback.

Requirements

• Bachelor or Master's degree in Business Administration or any related fields.

• 2-8 years experience in sales, management, key account management, or relevant experience (Food experience would be a plus).

• The ability to handle multiple client accounts.

• Able to handle the complexity of workload multitasking and still can deliver the sales performance.

• Winning attitude and excellent commitment.

• Good command and communication well in both Thai and English.

สถานที่ปฏิบัติงาน : บริษัท อินเทคค์ ฟู้ดส์ จำกัด ( ผลิตและแปรรูป ผลิตภัณฑ์จากเนื้อสัตว์ )

รายละเอียดงาน

• ร่วมสร้างโครงการใหม่ ธุรกิจใหม่ ผลิตภัณฑ์ใหม่ ตลาดใหม่ เทคโนโลยีใหม่ เพื่อการเจริญเติบโตขององค์กรอย่างต่อเนื่อง  และมั่นคง

• ร่วมสร้างระบบ และกระบวนการดำเนินการทางธุรกิจ เพื่อเพิ่มผลผลิตและลดความสูญเสีย

• ร่วมสร้างและพัฒนาทีมให้มีศักยภาพสูง

• ตรวจและติดตามกิจกรรมการส่งเสริมการขายและการทำโปรโมชั่น ทั้งออนไลน์ และ หน้าร้าน รวมถึงการประสานงานกับทีมจัดเรียงเรียงสินค้า และ ชงชิม

• ติดตามการชำระเงินค่าการขาย และ หนี้สินที่เกิดจากกระบวนการขายสินค้า

• ควบคุมดูแล บริหารทีมขายในพื้นที่ให้บรรลุเป้าหมายการขาย และการกระจายสินค้า

• จัดทำเขตการขาย และจัดกลุ่มลูกค้า เพื่อให้การติดตามผลเป็นไปอย่างมีประสิทธิภาพ

• ประสานงานกับหน่วยงานภายใน – ภายนอก เพื่อดำเนินกิจกรรมต่างๆ

• วิเคราะห์ข้อมูล เพื่อพัฒนาธุรกิจ

คุณสมบัติ

-  ปริญญาตรี -ปริญญาเอก สายวิทยาศาสตร์ ด้านการตลาด การขาย และสาขาที่เกี่ยวข้อง

-  ประสบการณ์สายงานการตลาดและขาย  มีประสบการณ์ด้านขาย Modern Trade 6 ปี ขึ้นไป

- หากมีประสบการณ์การขายผลิตภัณ์กลุ่มไส้กรอก ลูกชิ้น อาหารแปรรูป  ( FMCG ) จะพิจารณาเป็นพิเศษ

- ภาษาอังกฤษ / คอมพิวเตอร์ / การคิดวิเคราะห์ / การเจรจาต่อรอง

คุณสมบัติอื่น ๆ (Other)

• สามารถปฏิบัติงานต่างจังหวัดได้, ขับรถยนต์ได้

Charmiss เปิดรับสมัคร Key Account Manager / Senior Executive (Beauty & Cosmetics - Modern Trade)

 คุณเชี่ยวชาญในการบริหารความสัมพันธ์กับพันธมิตร Modern Trade?

 คุณพร้อมที่จะวางแผนและขับเคลื่อนกลยุทธ์การขายเพื่อนำทีมไปสู่ความสำเร็จ?

 คุณสามารถวิเคราะห์ตลาดและสร้างโอกาสในการเติบโตได้อย่างยอดเยี่ยม?

ถ้าคุณตอบว่า "ใช่" ในทุกข้อ Charmiss กำลังมองหาคุณ มาร่วมเป็นส่วนหนึ่งในทีมขายของเราและเติบโตไปด้วยกัน

สิ่งที่คุณจะได้ทำ:

1. วางแผนและดำเนินการกลยุทธ์การขาย:

2. ขยายตลาดความงามและเครื่องสำอางในกลุ่มลูกค้า Modern Trade

3. พัฒนาความสัมพันธ์ที่แน่นแฟ้นกับพันธมิตรทางธุรกิจกลุ่ม Modern Trade
4. เจรจาและจัดทำข้อตกลงทางการค้า เช่น โปรโมชั่นและสัญญาการจำหน่าย

5. บริหารจัดการคู่ค้าและกลยุทธ์เฉพาะราย:

6. ศึกษาและวางแผนขั้นตอนการขายเฉพาะสำหรับคู่ค้ารายต่าง ๆ

7. บริหารช่องทางการขายให้มีประสิทธิภาพสูงสุด

8. วิเคราะห์ตลาดและโอกาส:

9. วิเคราะห์พฤติกรรมผู้บริโภคและแนวโน้มตลาด

10. ติดตามผลการขายและปรับปรุงกลยุทธ์เพื่อเพิ่มยอดขาย

11. บริหารจัดการทีมขาย:

12. สอนงานและสร้างแรงจูงใจให้ทีมขายเพื่อให้บรรลุเป้าหมาย

13. ติดตามและประเมินผลการดำเนินงานของทีม

14. จัดการสต็อกและการดำเนินงาน:

15. วางแผนและควบคุมสต็อกสินค้าให้เพียงพอกับแผนการขาย

16. ประสานงานกับฝ่าย Product, Marketing และคลังสินค้า

17. รายงานและวิเคราะห์ผลการขาย:

18. จัดทำรายงานการขาย พร้อมเสนอแนวทางพัฒนาการขายในแต่ละคู่ค้า

สิ่งที่เรามองหาในตัวคุณ:

• มีประสบการณ์ในด้านการขายในอุตสาหกรรม Modern Trade อย่างน้อย 5-8 ปี ในอุตสาหกรรม Beauty & Cosmetics เท่านั้น
• มีความรู้เรื่องพฤติกรรมผู้บริโภค กลยุทธ์การขาย และขั้นตอนการขายในแต่ละคู่ค้า
• ทักษะการเจรจาต่อรอง การจัดการงบประมาณ และการวิเคราะห์ข้อมูลการตลาด
• เชี่ยวชาญโปรแกรม MS Office โดยเฉพาะ Excel (Pivot, Vlookup)
• มีทักษะความเป็นผู้นำและการบริหารทีมงาน

สิ่งที่ Charmiss มอบให้คุณ:

โอกาสในการเติบโตในสายงานอย่างชัดเจน

"เราให้การสนับสนุนด้านทักษะและประสบการณ์ พร้อมโอกาสก้าวหน้าในสายงานที่มั่นคง"

การทำงานที่เน้นผลลัพธ์และความรับผิดชอบในตัวเอง

"คุณจะได้รับอิสระในการจัดการงาน พร้อมเป้าหมายที่ชัดเจนและความไว้วางใจจากเรา"

สภาพแวดล้อมการทำงานที่โปร่งใส

"เราสนับสนุนการสื่อสารที่เปิดกว้างและโปร่งใส ให้คุณมีพื้นที่แสดงความคิดเห็นและทำงานร่วมกับฝ่ายบริหารอย่างราบรื่น"

At Charmiss :

• สนับสนุนให้คุณเติบโตแบบก้าวกระโดดไปกับเรา กับคัลเจอร์ S-H-A-D-E
• Self-Driven: Charmiss เปิดโอกาสให้คุณเติบโตอย่างรวดเร็ว พร้อมสนับสนุนทั้งทักษะและประสบการณ์ในการทำงานจริง อีกทั้งมีเส้นทางก้าวหน้าในสายงานที่ชัดเจน
• High Performance: เราเน้นผลลัพธ์และความรับผิดชอบในตัวเอง เพื่อสร้างมาตรฐานการทำงานที่ยอดเยี่ยม
• Ambition: หากคุณมีความมุ่งมั่นจริง เรามอบความไว้วางใจให้คุณบริหารจัดการงานและเป้าหมายของคุณเอง เปิดโอกาสให้แสดงศักยภาพและความรับผิดชอบอย่างเต็มที่
• Detail-Oriented: เราให้ความสำคัญกับความละเอียดรอบคอบในทุกงาน เพื่อผลลัพธ์ที่มีคุณภาพสูง
• Empathy: สื่อสารด้วยความเข้าใจและเคารพ เปิดพื้นที่ให้สื่อสารอย่างตรงไปตรงมากับ Top Management ด้วยความโปร่งใสและจริงใจ

As CREA's Key Account Manager, you're the pivotal link between our brands and internal teams, overseeing a seamless e-commerce journey. You'll collaborate with various departments to boost customer experience and drive brand growth.

The ideal candidate is more than just a quick learner and a problem solver. You need the ability to work cross-functionally, balancing financial acumen with interpersonal skills, all while prioritizing the brand's objectives.

Responsibilities:

Growing brand portfolio through joint business planning:

• Preparing joint business plan and driving weekly/monthly/quarterly reviews of performance against targets
• Advising your brands on go to market strategy for new product ranges
• Planning promotional campaigns and coordinating execution with Onsite Manager
• Planning brand marketing engagement including onsite brand visibility, online marketing strategy and co-marketing efforts on social media and offline

Managing daily engagement with large brand accounts:

• Managing price competitiveness, assortment, and stock availability
• Working with cross-functional teams to resolve any issues impacting brand performance on all platforms (operations, fulfilment services, marketing, finance etc.)
• Conducting regular analysis on sales, traffic, conversion, and customer funnel.
• Driving and sharing insight to guide promotional and marketing input
• Day-to-day operations on executing graphic briefs, store set ups, cutting & uploading banners, and campaign submissions to platform
• Discussions and execution with platform on campaigns and well as visibility management and submissions

Requirements:

• Industry Expertise: 2-5 years of professional experience in ecommerce enablers, internet startups, or renowned international brands in FMCG, Fashion, Beauty, or Skincare is highly desirable.
• Familiarity with platforms such as Lazada, Shopee, or TikTok.
• Bachelor's degree in economics, Engineering, Business Administration, or related fields is required.
• Proficiency in Excel and PowerPoint is a must, along with the ability to swiftly use our software and tools.
• Exceptional client-facing aptitude paired with strong communication skills in both English (fluent) and Thai.
• Ability to thrive in both individual and collaborative settings, with a willingness to take hands-on action.
• Negotiation and brand management skills, underpinned by a commitment to achieving growth for brand partners.
• Demonstrable capabilities in leading projects, devising account plans, and providing mentorship to team specialists.

What We Offer:

• Career development opportunities within a leading eCommerce company.
• Benefits package including Health, Life, Dental insurance, and annual Health Check-Up.
• One day a week Work-from-Home (WFH).
• 16 days of Annual Leave and 3 days of Business Leave to ensure time for rest and personal commitments.

Job Title: Key Account Manager (Modern Trade)

Location: Bangkok / Remote 

Job Type: Full-time

Role Description

The Key Account Manager (Modern Trade)is responsible for leading the overall strategy, planning, and execution for modern trade channels (such as Boots, Lab Pharmacy, Tops vita) 

This role focuses on driving sales growth, increasing market share, and strengthening business relationships with key modern trade partners both chain and independent. 

You will oversee trade negotiations, in-store execution, promotional planning, and cross-functional coordination to ensure seamless implementation of all sales and marketing initiatives within the channel.

Responsibilities

• Lead and manage the Modern Trade Pharmacy Channel, with key responsibility to develop channel strategies and execution plans aligned with overall sales direction.
• Oversee trade operations between the company and customers, ensuring smooth order fulfilment and delivery within committed timelines.
• Review and verify trade expense documents, coordinate approvals, and prepare summary reports.
• Handle customer complaints and operational issues promptly to ensure customer satisfaction and minimize business impact.
• Conduct market visits to collect competitive intelligence and identify opportunities for channel development.
• Ensure effective implementation according to channel strategy, achieving KPIs and sales targets.
• Create and implement channel development initiatives that drive business growth and increase market share within the assigned channel.
• Develop and maintain strong commercial partnerships with key customers to build long-term, sustainable business relationships.
• Negotiate and manage trade agreements, trade deals, and return policies, ensuring compliance with company standards.
• Monitor trade operations including in-store visibility, promotion execution, POSM implementation, and new product listings according to marketing and account plans.
• Visit key outlets regularly to monitor product display, promotional execution, and overall brand presentation.
• Collaborate with Trade Marketing to plan and forecast POSM, NPD samples, promotional quotas, and stock requirements for the total channel.

Qualifications

• Bachelor's degree or higher in Business Administration, Marketing, or related field.
• Minimum 2 years of experience in Key Account Management or Modern Trade, preferably in Pharmacy, Health Supplement, or FMCG industry.
• Proven track record in managing Modern trade accounts and executing business growth strategies.
• Strong commercial acumen with experience in trade negotiations, pricing, and promotional planning.
• Analytical mindset with the ability to interpret sales data, market trends, and develop actionable insights.
• Excellent coordination and communication skills to work effectively across functions (Marketing, Trade Marketing, Supply Chain, Training).
• Proficient in Microsoft Excel and PowerPoint for business reporting and performance analysis.
• Self-driven, strategic thinker, and results-oriented with the ability to work under pressure.
• Possess a valid driver's license and willingness to travel for client and market visits.

Who are we?

Whitelabel agency is a dynamic and innovative e-commerce enabler company specializing in planning and managing e-commerce businesses. We're a key partner with the TikTok Shop Partner Team, Shopee Certified Enabler, and Lazada Agency Partner Program. As an Enabler, we help businesses grow in e-commerce. We are seeking a highly motivated and experienced e-commerce team to join our growing business. You will play a pivotal role in managing and delivering performance on TikTok, Lazada, and Shopee, as well as in building new initiatives to help us win in this market.

How will you make an impact?

You will take the lead on game-changing e-commerce campaigns, working closely with top creators to boost performance on TikTok, Shopee, and Lazada. You'll craft strategy, guide a talented team, and drive results through live streams, short videos, and affiliate sales. It's all about turning creative ideas into real impact and helping brands grow in the digital space.

What you will do?

• Drive live and short video commerce strategy, from planning to performance review
• Work with creators to grow affiliate campaigns that actually convert
• Track numbers like GMV, CTR, and conversions to make smart moves fast
• Coach and support junior KAMs to hit team goals together
• Collaborate with platforms and internal teams to keep campaigns running smooth

What you will need?

• Bachelor's degree in marketing, business, or anything similar
• 3–5 years working in e-commerce, creator-led campaigns, or affiliate marketing
• Experienced with TikTok Shop, Shopee, Lazada or similar platforms
• Used to leading teams and getting things done under pressure
• Love working with creators, crunching numbers, and finding new growth angles
• Good at connecting with people and managing lots of moving parts
• Comfortable using Excel and dashboards to track what's working
• Fluent in Thai and confident in English when needed

What will you get?

• Flexible working hours
• Snack bar and ice cream
• Massage service
• Cars & Motorcycle parking allowance (50% support by the company)
• Medical allowance and Dental allowance
• Annual health check
• Mental health service
• Annual salary adjustment & bonus (based on performance)
• Company outing
• Annual leave days (up to 15 days)
• Special leave day (marriage, anniversary)

Work Location: Thanapoom Tower Near BTS Nana, MRT Petchaburi. "Beyond the Whitelabel. Endless possibilities"