56 Marketing Manager jobs in Thailand
Digital Marketing Manager
Bangkok, Bangkok
Marriott
Posted 4 days ago
Job Viewed
Job Description
**Additional Information**
**Job Number** 25131830
**Job Category** Sales & Marketing
**Location** Royal Orchid Sheraton Riverside Hotel Bangkok, 2 Charoen Krung Road Soi 30 (Captain Bush Lane), Bangkok, Bangkok, Thailand, 10500 VIEW ON MAP
**Schedule** Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
**CORE WORK ACTIVITIES**
**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
**Direct Marketing and Collateral Development**
- Coordinates and executes Hotel and F&B printed materials.
- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
- Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
- Promotes collection of competitors collateral and publicity on a monthly basis.
- Manages the execution of F&B direct marketing activities.
- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
**General**
- Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
- Helps with the publication of hotel's newsletter(s).
- Supports communications duties and functions as deemed necessary.
- Assists in the liaison and execution of joint F&B promotions.
- Works with eCommerce to verify the Hotel's website and related websites are updated on a regular basis.
- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
**Job Number** 25131830
**Job Category** Sales & Marketing
**Location** Royal Orchid Sheraton Riverside Hotel Bangkok, 2 Charoen Krung Road Soi 30 (Captain Bush Lane), Bangkok, Bangkok, Thailand, 10500 VIEW ON MAP
**Schedule** Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
**CORE WORK ACTIVITIES**
**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
**Direct Marketing and Collateral Development**
- Coordinates and executes Hotel and F&B printed materials.
- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
- Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
- Promotes collection of competitors collateral and publicity on a monthly basis.
- Manages the execution of F&B direct marketing activities.
- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
**General**
- Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
- Helps with the publication of hotel's newsletter(s).
- Supports communications duties and functions as deemed necessary.
- Assists in the liaison and execution of joint F&B promotions.
- Works with eCommerce to verify the Hotel's website and related websites are updated on a regular basis.
- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. **Be** where you can do your best work, **begin** your purpose, **belong** to an amazing global team, and **become** the best version of you.
This advertiser has chosen not to accept applicants from your region.
0
Marketing Manager
Bangkok, Bangkok
Envista Holdings Corporation
Posted 3 days ago
Job Viewed
Job Description
**Job Description:**
Work/responsibilities regularly span multiple job families within this job group. Develops and executes comprehensive marketing, business development, brand and external communication strategies, tactical plans and programs to optimize market share and profitability. Identifies, develops and maintains customer and partner relationships and meet service requirements. Partners cross-functionally (e.g., with sales). Leads market research to assess current and future market conditions, competitive product, service and pricing practices and changing customer/prospect dynamics in order to influence new product/service development. Includes Marketing Operations. Plans, develops and manages marketing events (e.g., trade shows, conventions, sales meetings) for internal and/or external clients. This job family is intended to accommodate 1) jobs whose accountabilities span two or more job families within the job group; 2) jobs that are not covered by a defined job family within the job group; 3) managerial roles spanning more than one family that are not broad enough in scope and impact to be assigned to the Business Unit/General Management job family within the Management job group.
The Marketing Manager provides leadership and strategic direction by working with key stakeholders (T&E, events, sales (internal / external), finance, logistics and customer service teams) and global product teams for a high level focus on activity management including:
+ Promotional activities and program development
+ Product launches and forecasts
+ Pricing
+ KOL management
This includes understanding market needs, defining user requirements by market segments, product differentiation and establishing value driven projects to drive business growth
**Job Requirements:**
**_KNOWLEDGE, SKILLS & EXPERIENCE_** _-_ _Functional/technical competencies specific to the role and required to perform the role_
+ Proven experience as a Product/Marketing Manager or similar role
+ Previous experience in a sales role will be viewed favourably
+ Proven experience in product lifecycle management
+ Degree in marketing, business and /or strategy focus >5 years of product management experience in healthcare or medical device related field with demonstrated record of successful leadership of market driven product development teams.
**Operating Company:**
Kerr
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care.
Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit .
Work/responsibilities regularly span multiple job families within this job group. Develops and executes comprehensive marketing, business development, brand and external communication strategies, tactical plans and programs to optimize market share and profitability. Identifies, develops and maintains customer and partner relationships and meet service requirements. Partners cross-functionally (e.g., with sales). Leads market research to assess current and future market conditions, competitive product, service and pricing practices and changing customer/prospect dynamics in order to influence new product/service development. Includes Marketing Operations. Plans, develops and manages marketing events (e.g., trade shows, conventions, sales meetings) for internal and/or external clients. This job family is intended to accommodate 1) jobs whose accountabilities span two or more job families within the job group; 2) jobs that are not covered by a defined job family within the job group; 3) managerial roles spanning more than one family that are not broad enough in scope and impact to be assigned to the Business Unit/General Management job family within the Management job group.
The Marketing Manager provides leadership and strategic direction by working with key stakeholders (T&E, events, sales (internal / external), finance, logistics and customer service teams) and global product teams for a high level focus on activity management including:
+ Promotional activities and program development
+ Product launches and forecasts
+ Pricing
+ KOL management
This includes understanding market needs, defining user requirements by market segments, product differentiation and establishing value driven projects to drive business growth
**Job Requirements:**
**_KNOWLEDGE, SKILLS & EXPERIENCE_** _-_ _Functional/technical competencies specific to the role and required to perform the role_
+ Proven experience as a Product/Marketing Manager or similar role
+ Previous experience in a sales role will be viewed favourably
+ Proven experience in product lifecycle management
+ Degree in marketing, business and /or strategy focus >5 years of product management experience in healthcare or medical device related field with demonstrated record of successful leadership of market driven product development teams.
**Operating Company:**
Kerr
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its customers deliver the best possible patient care through industry-leading dental consumables, solutions, technology, and services. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists' clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile. Envista companies, including DEXIS, Kerr, Nobel Biocare and Ormco, partner with dental professionals to help them deliver the best possible patient care.
Envista became an independent company in 2019. We brought with us the proven Envista Business System (EBS) methodology, an experienced leadership team, and a strong culture grounded in continuous improvement, commitment to innovation, and deep customer focus to meet the end-to-end needs of dental professionals worldwide. Envista is now one of the largest global dental products companies, with significant market positions in some of the most attractive segments of the dental products industry. For more information, please visit .
This advertiser has chosen not to accept applicants from your region.
1
Marketing Manager
Bangkok, Bangkok
bioMérieux sa
Posted today
Job Viewed
Job Description
**Brand Management**
- Builds brand equity by improving awareness, interest and elevates to continued usage and consumption
- Anticipates problems and opportunities to ensure smooth implementation of life cycle management programs and the achievement of desired results.
- ** Contribute to the Product Life-Cycle Management** (LCM) in tight collaboration with the Product Managers and the Regions by translating VOC findings into must-have product requirements and future improvements
- Manages product mix portfolio in order to the maximum potential based on regional and global directions
- Creates a market potential analysis of a possible business opportunity with mínimal supervision
- Consciously incorporates brand equity management as a key driver in strategy formulation
**Customer Development**
- ** Represent the Voice-of-the-Customer (VOC)**. Contribute with the Global Product Manager to transform market and customer needs into product evolution by giving strategic vision and recommendation for future developments
- Utilizes market research findings or results to enhance understanding of customer needs
- Identifies and manages emerging key influencers
- Tailor fits activities to specific key influencers that will create mileage for the brand and the Company
- Clearly communicates company’s expectations and limitations to the customers when needed
- ** Interact with KOLs in close collaboration with Medical Affairs** as part of regular customer visits and contacts at country level, develop the network of KOLs and pool of advocates to support the solution.
- Establish long-term business relationships with key influencers
- Create/customize CRM to increase brand loyalty
- Builds long term relationships with local Health Ministry to adopt to our solutions
- Initiates programs that will help build the business and expand the market of key influencers while improving our brand mileage
**Market Planning and Development**
- ** Master Market knowledge** by gathering information related to the market (incl. competition), by analysing the market, its key growth drivers, the competitive field
- Anticipates market behaviors based on historical data over the medium-term (3-5 years)
- Draws conclusions from market trends and uses this as basis for action plan
- Identifies strategic implications of market trends (price movement, new products launches, etc.)
- Integrates and correlates data from different sources to produce a holistic picture
- Define the product marketing strategy by developing yearly and executing the Country Marketing Plan** (CMP)**, working with the Regional business Manager, for products/services under your responsibility.
- Establishes strategic direction (3-5 year term) and corresponding plan of action
- Builds propositions to demonstrate the value (clinical, economic etc.) of our solutions
**Teamwork and Collaboration**
- Drives internal salesforce and distributor teams
- Works with regional and global teams to establish marketing campaigns, pricing structures, local clinical evidences
- Collaborates with different stakeholders to ensure business growth and sustainability (Regulatory, Supply Chain, Commercial Performance, HR etc.)
- ** Lead Go to Market (G2M) activities**: Lead G2M activities to ensure preparedness of the launch and the Market.
**Requirements**:
- Experience in brand/product management 3-7 years. IVD Immunoassay or Pharma business are preferred
- Bachelor Degree in Medical Technologist or related filed. Master degree in marketing or MBA will be a plus
- Fluent in English and Thai to communicate with key local and regional stakeholders. Good in communication & Presentation
- Ability to travel domestic and aboard, Driving license is required
- Builds brand equity by improving awareness, interest and elevates to continued usage and consumption
- Anticipates problems and opportunities to ensure smooth implementation of life cycle management programs and the achievement of desired results.
- ** Contribute to the Product Life-Cycle Management** (LCM) in tight collaboration with the Product Managers and the Regions by translating VOC findings into must-have product requirements and future improvements
- Manages product mix portfolio in order to the maximum potential based on regional and global directions
- Creates a market potential analysis of a possible business opportunity with mínimal supervision
- Consciously incorporates brand equity management as a key driver in strategy formulation
**Customer Development**
- ** Represent the Voice-of-the-Customer (VOC)**. Contribute with the Global Product Manager to transform market and customer needs into product evolution by giving strategic vision and recommendation for future developments
- Utilizes market research findings or results to enhance understanding of customer needs
- Identifies and manages emerging key influencers
- Tailor fits activities to specific key influencers that will create mileage for the brand and the Company
- Clearly communicates company’s expectations and limitations to the customers when needed
- ** Interact with KOLs in close collaboration with Medical Affairs** as part of regular customer visits and contacts at country level, develop the network of KOLs and pool of advocates to support the solution.
- Establish long-term business relationships with key influencers
- Create/customize CRM to increase brand loyalty
- Builds long term relationships with local Health Ministry to adopt to our solutions
- Initiates programs that will help build the business and expand the market of key influencers while improving our brand mileage
**Market Planning and Development**
- ** Master Market knowledge** by gathering information related to the market (incl. competition), by analysing the market, its key growth drivers, the competitive field
- Anticipates market behaviors based on historical data over the medium-term (3-5 years)
- Draws conclusions from market trends and uses this as basis for action plan
- Identifies strategic implications of market trends (price movement, new products launches, etc.)
- Integrates and correlates data from different sources to produce a holistic picture
- Define the product marketing strategy by developing yearly and executing the Country Marketing Plan** (CMP)**, working with the Regional business Manager, for products/services under your responsibility.
- Establishes strategic direction (3-5 year term) and corresponding plan of action
- Builds propositions to demonstrate the value (clinical, economic etc.) of our solutions
**Teamwork and Collaboration**
- Drives internal salesforce and distributor teams
- Works with regional and global teams to establish marketing campaigns, pricing structures, local clinical evidences
- Collaborates with different stakeholders to ensure business growth and sustainability (Regulatory, Supply Chain, Commercial Performance, HR etc.)
- ** Lead Go to Market (G2M) activities**: Lead G2M activities to ensure preparedness of the launch and the Market.
**Requirements**:
- Experience in brand/product management 3-7 years. IVD Immunoassay or Pharma business are preferred
- Bachelor Degree in Medical Technologist or related filed. Master degree in marketing or MBA will be a plus
- Fluent in English and Thai to communicate with key local and regional stakeholders. Good in communication & Presentation
- Ability to travel domestic and aboard, Driving license is required
This advertiser has chosen not to accept applicants from your region.
2
Marketing Manager
บริษัท ดาคอน อินสเป็คชั่น เซอร์วิสเซส จำกัด
Posted today
Job Viewed
Job Description
**Qualification**
- Bachelor/Master of Marketing/ Marketing Communication/ Corporate communication.
- Bachelor/Master of Business Administration or related field.
**Experience**:
- Experience in Oil and Gas industry. (preferred)
**Key Responsibility**
- Build and implement a marketing strategy to effectively target Dexon’s existing and potential client base.
- Create and lead the execution of corporate communications strategy and marketing campaign.
- Organizing events including press conferences, exhibitions, open house and press tours and evaluate the result.
- Create and lead execution of corporate communications strategy.
- Create presentation media throughout the process.
- Reviewing and ensuring the update articles, case studies and website design
- Monitor results of website analytic, SEO and SEM.
- Release news and updates to media outlets directly or through assigned agencies.
- Ensure that marketing messages and news updates are published and broadcast in the correct channels.
- Manage online marketing team including web master and graphic designer.
- Ensure website content is updated on a regular basis including weekly news updates and fresh content and update and refresh website, marketing material design.
- Liaising with and answering enquiries from media, individuals and other organization.
- Initiate CSR/ESG or event to reach target of Marketing and PR communication.
- Control event budget to maximize the highest company benefit.
**Interested Persons May Submit Applications Stating The Position Of Interest, A Recent Photo, Current And Expected Salary And Resume**:
**Applications can be submitted in the following way**:
- Bachelor/Master of Marketing/ Marketing Communication/ Corporate communication.
- Bachelor/Master of Business Administration or related field.
**Experience**:
- Experience in Oil and Gas industry. (preferred)
**Key Responsibility**
- Build and implement a marketing strategy to effectively target Dexon’s existing and potential client base.
- Create and lead the execution of corporate communications strategy and marketing campaign.
- Organizing events including press conferences, exhibitions, open house and press tours and evaluate the result.
- Create and lead execution of corporate communications strategy.
- Create presentation media throughout the process.
- Reviewing and ensuring the update articles, case studies and website design
- Monitor results of website analytic, SEO and SEM.
- Release news and updates to media outlets directly or through assigned agencies.
- Ensure that marketing messages and news updates are published and broadcast in the correct channels.
- Manage online marketing team including web master and graphic designer.
- Ensure website content is updated on a regular basis including weekly news updates and fresh content and update and refresh website, marketing material design.
- Liaising with and answering enquiries from media, individuals and other organization.
- Initiate CSR/ESG or event to reach target of Marketing and PR communication.
- Control event budget to maximize the highest company benefit.
**Interested Persons May Submit Applications Stating The Position Of Interest, A Recent Photo, Current And Expected Salary And Resume**:
**Applications can be submitted in the following way**:
This advertiser has chosen not to accept applicants from your region.
3
Marketing Manager
Dexon Technology
Posted today
Job Viewed
Job Description
**Qualification**
- Bachelor/Master of Marketing/ Marketing Communication/ Corporate communication.
- Bachelor/Master of Business Administration or related field.
**Experience**:
- Experience in Oil and Gas industry. (preferred)
**Key Responsibility**
- Build and implement a marketing strategy to effectively target Dexon’s existing and potential client base.
- Create and lead the execution of corporate communications strategy and marketing campaign.
- Organizing events including press conferences, exhibitions, open house and press tours and evaluate the result.
- Create and lead execution of corporate communications strategy.
- Create presentation media throughout the process.
- Reviewing and ensuring the update articles, case studies and website design
- Monitor results of website analytic, SEO and SEM.
- Release news and updates to media outlets directly or through assigned agencies.
- Ensure that marketing messages and news updates are published and broadcast in the correct channels.
- Manage online marketing team including web master and graphic designer.
- Ensure website content is updated on a regular basis including weekly news updates and fresh content and update and refresh website, marketing material design.
- Liaising with and answering enquiries from media, individuals and other organization.
- Initiate CSR/ESG or event to reach target of Marketing and PR communication.
- Control event budget to maximize the highest company benefit.
**Interested Persons May Submit Applications Stating The Position Of Interest, A Recent Photo, Current And Expected Salary And Resume**:
**Applications can be submitted in the following ways**:
- Bachelor/Master of Marketing/ Marketing Communication/ Corporate communication.
- Bachelor/Master of Business Administration or related field.
**Experience**:
- Experience in Oil and Gas industry. (preferred)
**Key Responsibility**
- Build and implement a marketing strategy to effectively target Dexon’s existing and potential client base.
- Create and lead the execution of corporate communications strategy and marketing campaign.
- Organizing events including press conferences, exhibitions, open house and press tours and evaluate the result.
- Create and lead execution of corporate communications strategy.
- Create presentation media throughout the process.
- Reviewing and ensuring the update articles, case studies and website design
- Monitor results of website analytic, SEO and SEM.
- Release news and updates to media outlets directly or through assigned agencies.
- Ensure that marketing messages and news updates are published and broadcast in the correct channels.
- Manage online marketing team including web master and graphic designer.
- Ensure website content is updated on a regular basis including weekly news updates and fresh content and update and refresh website, marketing material design.
- Liaising with and answering enquiries from media, individuals and other organization.
- Initiate CSR/ESG or event to reach target of Marketing and PR communication.
- Control event budget to maximize the highest company benefit.
**Interested Persons May Submit Applications Stating The Position Of Interest, A Recent Photo, Current And Expected Salary And Resume**:
**Applications can be submitted in the following ways**:
This advertiser has chosen not to accept applicants from your region.
4
Marketing Manager
Bangkok, Bangkok
OOCA
Posted today
Job Viewed
Job Description
Manage and control the marketing team
- Overall understanding of marketing tools both online and offline.
- Create the marketing plan, strategy, timeline, budget, conversion, activities and CRM campaign.
- Monitor the number of conversion (B2C)
- Undertaken the market and competitor research.
- Oversee the creation of marketing materials and content, and perform all other relevant tasks essential for increasing the business's.
- Understand the financial forecast and develop with the director and CEO
**Requirements**:
- Experience in marketing communication, strategy, media or related more than 5 years.
- Experience in online marketing and offline marketing
- Experience in startup company (is the plus)
- Experience to work with agency more than 1-2 years
**Benefits**
- Hybrid workplace policy
- Health Insurance
- Menstrual Leave 12 days (excluded from Sick Leave)
- Annual Vacation Leave 12 days
- Long Christmas & New Year company holiday
- Mental Health counseling sessions with psychiatrists and psychologists through ooca platform
- Social Security Insurance
- Provident Fund (condition applied)
- Annual Health check-up (condition applied)
- Mental balance leave (condition applied)
- Special discount home loan interest with Government Housing Bank
**What is OOCA?**
OOCA is the largest digital mental wellness platform in Thailand. We are currently taking care of more than 80,000 employees of prestigious Thai corporates and companies such as Bank of Thailand, Chevron, K Bank, SCG Chemicals, etc. ooca offers a platform where you can talk to psychologists and psychiatrists via video calls on the web app, iOS or Android. Users can either pick their own professional to link up with or be matched by the site.
For more information, please click on the link below;
**What you will get from working with us**
- Small company with innovative minds to drive social impact
- Free top-tier online/offline course training
- Ooca is a team that focuses highly on good team culture and work-life balance. If you like to work with good, reasonable supportive folks; we are here for you
- Ooca constantly collaborates with international, government, public, and private companies with high reputations. We work closely with global and national leaders to bring the best solution for our users. Our stakeholder involvement ranges from NIA, DEPA, Facebook, and Top-banks in Thailand and international corporates. If you like to drive health innovation with flexibility, come work with us
- We support team growth and learning is key. Regular team-building and internal seminars run by our team members are one of the best parts of joining the company
- Overall understanding of marketing tools both online and offline.
- Create the marketing plan, strategy, timeline, budget, conversion, activities and CRM campaign.
- Monitor the number of conversion (B2C)
- Undertaken the market and competitor research.
- Oversee the creation of marketing materials and content, and perform all other relevant tasks essential for increasing the business's.
- Understand the financial forecast and develop with the director and CEO
**Requirements**:
- Experience in marketing communication, strategy, media or related more than 5 years.
- Experience in online marketing and offline marketing
- Experience in startup company (is the plus)
- Experience to work with agency more than 1-2 years
**Benefits**
- Hybrid workplace policy
- Health Insurance
- Menstrual Leave 12 days (excluded from Sick Leave)
- Annual Vacation Leave 12 days
- Long Christmas & New Year company holiday
- Mental Health counseling sessions with psychiatrists and psychologists through ooca platform
- Social Security Insurance
- Provident Fund (condition applied)
- Annual Health check-up (condition applied)
- Mental balance leave (condition applied)
- Special discount home loan interest with Government Housing Bank
**What is OOCA?**
OOCA is the largest digital mental wellness platform in Thailand. We are currently taking care of more than 80,000 employees of prestigious Thai corporates and companies such as Bank of Thailand, Chevron, K Bank, SCG Chemicals, etc. ooca offers a platform where you can talk to psychologists and psychiatrists via video calls on the web app, iOS or Android. Users can either pick their own professional to link up with or be matched by the site.
For more information, please click on the link below;
**What you will get from working with us**
- Small company with innovative minds to drive social impact
- Free top-tier online/offline course training
- Ooca is a team that focuses highly on good team culture and work-life balance. If you like to work with good, reasonable supportive folks; we are here for you
- Ooca constantly collaborates with international, government, public, and private companies with high reputations. We work closely with global and national leaders to bring the best solution for our users. Our stakeholder involvement ranges from NIA, DEPA, Facebook, and Top-banks in Thailand and international corporates. If you like to drive health innovation with flexibility, come work with us
- We support team growth and learning is key. Regular team-building and internal seminars run by our team members are one of the best parts of joining the company
This advertiser has chosen not to accept applicants from your region.
5
Marketing Manager - Thailand
ConvaTec
Posted 3 days ago
Job Viewed
Job Description
Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in advanced wound care, ostomy care, continence care, and infusion care. With around 10,000 colleagues, we provide our products and services in almost 100 countries, united by a promise to be forever caring.
Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Group revenues in 2022 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC).
To learn more about Convatec, please visit the Marketing Manager you will have shared ownership and influence of the P&L, establish and maintaining results and measurements, allocating resources, reviewing progress, and making mid-course corrections across all franchise.
**Key Responsibilities:**
+ Develop and drive the strategic marketing plan, aligning with country's annual operation plan and overall SEA objectives
+ Plan and strategize for business growth and achieving sales objectives for the country
+ **Drive and lead marketing plan and programs** , such as and not limited to, **product launch, portfolio management, KOL/customer** **engagement** and programs etc.
+ Drive the development of sales strategies with the respective sales management team
+ Put in place infrastructure and systems to support the success of the sales and marketing function
+ Maintain key customer relationships and develop and implement strategies for expanding the company's customer base and monitor customer, market and competitors' activity and provide feedback to company leadership team and other functions
+ Collaborate with the regional and local marketing leaders to centralize their needs for commercial execution and support their sales performance achievement via an omnichannel communication approach across web/email/social/QR using the glocalization model driving efficiency and standardization
+ Partner with Global marketing leads to manage the digital activation roadmap to ensure this is aligned with channel and market needs and to ensure tracking of all assets worldwide in standard dashboards of performance
+ Drive the adoption of globalization of assets and enable local deployment minimizing the local resources needed
+ Understand end-to-end customer **(HCP and Patient)** experience and integrate CRM tools to track leads and enhance customer relationship management. With **Ostomy Care (OC)** and **Advanced Wound Care (AWC)** brands and ensure all Global master assets are aligned with local markets
+ Lead towards **developing the market's omnichannel strategy** and activity plan for each major AWC and OC brand/ disease area and lead the execution through offline and online channels.
+ **Build and track audience and impact metrics** ; define the best digital media(s) to invest on for **ROI optimization** .
**To be successful in this role you will have:**
+ Bachelor's degree in business, Science or Marketing or related field;
+ Excellent verbal and written presentation skills is imperative
+ Minimum 10 years sales/marketing experience in **medical or pharmaceutical related fiel** d; Prior **OTC** and/or **distribution management experience** with a minimum of 5 years or more in a management role
+ Coach, guide and motivate a team of marketing professionals
+ Ability to plan and manage at both strategic and operational levels
+ Consultative and strong interpersonal skills with ability to interact at all levels with both internal and external stakeholders
+ Demonstrates sound business acumen in areas such as track record of developing business plans, strategic planning, budgeting, goal setting and people management etc.
+ Identify marketing opportunities, partnerships, features, services, and capabilities that impact program profitability and drive change
+ Analytical abilities leveraging data, analytics and industry knowledge to drive acquisition growth and lifetime value metrics
+ Review analyses of activities, costs, operations and forecast data to determine department or division progress toward stated goals and objective
Our ambitions will bring the very best out in you. You'll be pushed to aim higher and really own your work. You'll be encouraged and supported to make things happen, too. It can be challenging. But, as the progress you make will help improve the lives of millions, it'll be worth it.
**This is stepping up to a challenge.**
**This is work that'll move you**
#LI-SA1
#LI-Hybrid
**Beware of scams online or from individuals claiming to represent Convatec**
A formal recruitment process is required for all our opportunities prior to any offer of employment. This will include an interview confirmed by an official Convatec email address.
If you receive a suspicious approach over social media, text message, email or phone call about recruitment at Convatec, do not disclose any personal information or pay any fees whatsoever. If you're unsure, please contact us at .
**Equal opportunities**
Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.
**Notice to Agency and Search Firm Representatives**
Convatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.
**Already a Convatec employee?**
**If you are an active employee at Convatec, please do not apply here. Go to the Career Worklet on your Workday home page and View "Convatec Internal Career Site - Find Jobs". Thank you!**
Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Group revenues in 2022 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC).
To learn more about Convatec, please visit the Marketing Manager you will have shared ownership and influence of the P&L, establish and maintaining results and measurements, allocating resources, reviewing progress, and making mid-course corrections across all franchise.
**Key Responsibilities:**
+ Develop and drive the strategic marketing plan, aligning with country's annual operation plan and overall SEA objectives
+ Plan and strategize for business growth and achieving sales objectives for the country
+ **Drive and lead marketing plan and programs** , such as and not limited to, **product launch, portfolio management, KOL/customer** **engagement** and programs etc.
+ Drive the development of sales strategies with the respective sales management team
+ Put in place infrastructure and systems to support the success of the sales and marketing function
+ Maintain key customer relationships and develop and implement strategies for expanding the company's customer base and monitor customer, market and competitors' activity and provide feedback to company leadership team and other functions
+ Collaborate with the regional and local marketing leaders to centralize their needs for commercial execution and support their sales performance achievement via an omnichannel communication approach across web/email/social/QR using the glocalization model driving efficiency and standardization
+ Partner with Global marketing leads to manage the digital activation roadmap to ensure this is aligned with channel and market needs and to ensure tracking of all assets worldwide in standard dashboards of performance
+ Drive the adoption of globalization of assets and enable local deployment minimizing the local resources needed
+ Understand end-to-end customer **(HCP and Patient)** experience and integrate CRM tools to track leads and enhance customer relationship management. With **Ostomy Care (OC)** and **Advanced Wound Care (AWC)** brands and ensure all Global master assets are aligned with local markets
+ Lead towards **developing the market's omnichannel strategy** and activity plan for each major AWC and OC brand/ disease area and lead the execution through offline and online channels.
+ **Build and track audience and impact metrics** ; define the best digital media(s) to invest on for **ROI optimization** .
**To be successful in this role you will have:**
+ Bachelor's degree in business, Science or Marketing or related field;
+ Excellent verbal and written presentation skills is imperative
+ Minimum 10 years sales/marketing experience in **medical or pharmaceutical related fiel** d; Prior **OTC** and/or **distribution management experience** with a minimum of 5 years or more in a management role
+ Coach, guide and motivate a team of marketing professionals
+ Ability to plan and manage at both strategic and operational levels
+ Consultative and strong interpersonal skills with ability to interact at all levels with both internal and external stakeholders
+ Demonstrates sound business acumen in areas such as track record of developing business plans, strategic planning, budgeting, goal setting and people management etc.
+ Identify marketing opportunities, partnerships, features, services, and capabilities that impact program profitability and drive change
+ Analytical abilities leveraging data, analytics and industry knowledge to drive acquisition growth and lifetime value metrics
+ Review analyses of activities, costs, operations and forecast data to determine department or division progress toward stated goals and objective
Our ambitions will bring the very best out in you. You'll be pushed to aim higher and really own your work. You'll be encouraged and supported to make things happen, too. It can be challenging. But, as the progress you make will help improve the lives of millions, it'll be worth it.
**This is stepping up to a challenge.**
**This is work that'll move you**
#LI-SA1
#LI-Hybrid
**Beware of scams online or from individuals claiming to represent Convatec**
A formal recruitment process is required for all our opportunities prior to any offer of employment. This will include an interview confirmed by an official Convatec email address.
If you receive a suspicious approach over social media, text message, email or phone call about recruitment at Convatec, do not disclose any personal information or pay any fees whatsoever. If you're unsure, please contact us at .
**Equal opportunities**
Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.
**Notice to Agency and Search Firm Representatives**
Convatec is not accepting unsolicited resumes from agencies and/or search firms for this job posting. Resumes submitted to any Convatec employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Convatec. No fee will be paid if a candidate is hired for this position as a result of an unsolicited agency or search firm referral. Thank you.
**Already a Convatec employee?**
**If you are an active employee at Convatec, please do not apply here. Go to the Career Worklet on your Workday home page and View "Convatec Internal Career Site - Find Jobs". Thank you!**
This advertiser has chosen not to accept applicants from your region.
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6
Assistant Marketing Manager
Bangkok, Bangkok
Siemens Thailand Ltd.
Posted today
Job Viewed
Job Description
Perform assistance in conceptual planning, execute, and measure the marketing activities/campaigns/local tradeshows in SI defined area, mainly on Electrical Products business unit.
Perform assistance in content creation (videos / images / posts) and marketing / communication efforts in collaboration with Product Managers, Sales teams, aligned to Marketing Strategy.
Prepare or adapt marketing literature / brochures and sales material for local use.
Plans and executes logistics for company meetings and other internal and external events.
Qualifies and cooperates with external Marketing service providers, manages, and coordinates those services and approves of work delivered.
Actively promote and support SI Approved Partner to grow SI product portfolio in their business growth.
Collects data on established and prospective customers and on competitors.
Coordination of webinars, trainings, and others includes digital and non-digital touchpoints, for example websites, social media campaigns, fairs & events, sales presentations and customer references.
**Experience**: At least 2 years of experience in operational marketing in the B2B business, preferably in industrial or Electrical business, with a proven track record.
University degree in either Business/ Marketing or (Industrial-) Engineering or other qualification but strong background in the below mentioned fields of activity.
At Siemens, we value diversity as the inclusion of and collaboration of different thinking, background, experience, expertise and individual qualities across all organization levels and dimensions. We encourage and support our employees to develop their personal skills and strengths, regardless of gender identity, nationality, age, religious beliefs etc. We believe diversity strengthens our innovative capacity, unleashes the potential of Siemens' employees and thereby directly contributes to our business success.
**Organization**: Smart Infrastructure.
**Experience Level**: Early Professional.
**Full / Part time**: Full-time.
**Job skills required**: Social media
Perform assistance in content creation (videos / images / posts) and marketing / communication efforts in collaboration with Product Managers, Sales teams, aligned to Marketing Strategy.
Prepare or adapt marketing literature / brochures and sales material for local use.
Plans and executes logistics for company meetings and other internal and external events.
Qualifies and cooperates with external Marketing service providers, manages, and coordinates those services and approves of work delivered.
Actively promote and support SI Approved Partner to grow SI product portfolio in their business growth.
Collects data on established and prospective customers and on competitors.
Coordination of webinars, trainings, and others includes digital and non-digital touchpoints, for example websites, social media campaigns, fairs & events, sales presentations and customer references.
**Experience**: At least 2 years of experience in operational marketing in the B2B business, preferably in industrial or Electrical business, with a proven track record.
University degree in either Business/ Marketing or (Industrial-) Engineering or other qualification but strong background in the below mentioned fields of activity.
At Siemens, we value diversity as the inclusion of and collaboration of different thinking, background, experience, expertise and individual qualities across all organization levels and dimensions. We encourage and support our employees to develop their personal skills and strengths, regardless of gender identity, nationality, age, religious beliefs etc. We believe diversity strengthens our innovative capacity, unleashes the potential of Siemens' employees and thereby directly contributes to our business success.
**Organization**: Smart Infrastructure.
**Experience Level**: Early Professional.
**Full / Part time**: Full-time.
**Job skills required**: Social media
This advertiser has chosen not to accept applicants from your region.
7
Brand Marketing Manager
Bangkok, Bangkok
PRTR
Posted today
Job Viewed
Job Description
**Responsibilities**
- Crafting and executing a channel marketing strategy to drive profitable growth and customer dedication.
- Partnering with marketing and communications teams and sales leadership teams to establish business plans and marketing opportunities to enable an outstanding customer experience to deliver valuable offerings for customers and prospects.
- Planning, executing and measuring marketing strategies, promotions, and annual plans for a customer or specific channels to implement marketing strategies and sales objectives.
- Collaborating with the sales and marketing team and sales leadership, aligning marketing initiatives with channel value propositions, plans, and goals, and ensuring marketing offerings support the customer.
- Acting as a project manager ensuring magnificent and timely execution of key customer or channel initiatives based on priorities established through the business planning process.
- Building and developing own brand portfolio with 360 marketing plans for short
- and long-term plans.
- Developing and implementing new product launches and coming up with innovative ideas to drive brand growth.
- Creating end-to-end marketing activities and initiative campaigns. Lead the brand’s day-to-day operational activities including monitoring brand/product performance on a monthly and quarterly basis and taking action.
- Planning and executing go-to-market plans (launch & roll-out plan) that aligned with overall business priorities with partners and help the sales team achieve business objectives.
- Building a productive working relationships with internal parties (e.g. Research & development, Pricing, Sales, Insight, Regulatory, and Supply Chain) and external partners (e.g. agencies, suppliers)
- Demonstrating deep knowledge of customer priorities to help identify areas where additional customer profitability and brand growth can be achieved.
- Supervising channel performance and metrics and serving as the feedback loop from sales and customers to resolve efficiency of initiatives and include promotional efficacy to improve return on investment.
- Evaluating and modifying promotion or advertising programs.
- Ensuring effective communication and marketing plans for digital/online channels.
- Independently handle complex issues with mínimal supervision, while escalating only the most complex issues to appropriate staff.
**Qualifications**
- Bachelor’s degree in Marketing, Sales, or Business related or equivalent experience,
- Ability to balance multiple priorities and deliver timely projects within budget guidelines
- Experience executing consumer, channel, and/or customer-specific campaigns and promotions
- At least 3-5 years of marketing, brand, or product management experience
- Background in FMCG or Food experience is a must.
- Experience with both B2C, B2C
- Experience in Digital Marketing is a plus.
- Crafting and executing a channel marketing strategy to drive profitable growth and customer dedication.
- Partnering with marketing and communications teams and sales leadership teams to establish business plans and marketing opportunities to enable an outstanding customer experience to deliver valuable offerings for customers and prospects.
- Planning, executing and measuring marketing strategies, promotions, and annual plans for a customer or specific channels to implement marketing strategies and sales objectives.
- Collaborating with the sales and marketing team and sales leadership, aligning marketing initiatives with channel value propositions, plans, and goals, and ensuring marketing offerings support the customer.
- Acting as a project manager ensuring magnificent and timely execution of key customer or channel initiatives based on priorities established through the business planning process.
- Building and developing own brand portfolio with 360 marketing plans for short
- and long-term plans.
- Developing and implementing new product launches and coming up with innovative ideas to drive brand growth.
- Creating end-to-end marketing activities and initiative campaigns. Lead the brand’s day-to-day operational activities including monitoring brand/product performance on a monthly and quarterly basis and taking action.
- Planning and executing go-to-market plans (launch & roll-out plan) that aligned with overall business priorities with partners and help the sales team achieve business objectives.
- Building a productive working relationships with internal parties (e.g. Research & development, Pricing, Sales, Insight, Regulatory, and Supply Chain) and external partners (e.g. agencies, suppliers)
- Demonstrating deep knowledge of customer priorities to help identify areas where additional customer profitability and brand growth can be achieved.
- Supervising channel performance and metrics and serving as the feedback loop from sales and customers to resolve efficiency of initiatives and include promotional efficacy to improve return on investment.
- Evaluating and modifying promotion or advertising programs.
- Ensuring effective communication and marketing plans for digital/online channels.
- Independently handle complex issues with mínimal supervision, while escalating only the most complex issues to appropriate staff.
**Qualifications**
- Bachelor’s degree in Marketing, Sales, or Business related or equivalent experience,
- Ability to balance multiple priorities and deliver timely projects within budget guidelines
- Experience executing consumer, channel, and/or customer-specific campaigns and promotions
- At least 3-5 years of marketing, brand, or product management experience
- Background in FMCG or Food experience is a must.
- Experience with both B2C, B2C
- Experience in Digital Marketing is a plus.
This advertiser has chosen not to accept applicants from your region.
8
Brand Marketing Manager
บริษัท เอเพ็กซ์ เมดิคอล เซ็นเตอร์ จำกัด
Posted today
Job Viewed
Job Description
บันเทิง/สื่อ, โฆษณา/ประชาสัมพันธ์, สุขภาพ/โรงพยาบาล, ความงาม/เครื่องสำอางค์
วันนี้
- คุณสมบัติพื้นฐาน
- งานประจำ- 5 - 10 ปี- กรุงเทพและปริมณฑล- ปริญญาตรีหรือสูงกว่า- 50,000 - 80,000 บาท/เดือน- หน้าที่และความรับผิดชอบ
Essential Duties and Responsibilities of a Brand Manager
- Develop and execute comprehensive brand strategies to increase brand awareness, enhance brand equity, and drive customer engagement.
- Conduct market research and competitor analysis to identify trends, market opportunities, and customer insights that inform brand strategy.
- Collaborate with internal teams, such as Marketing, Creative, and Sales, to ensure brand consistency across all touchpoints, including advertising campaigns, digital marketing initiatives, social media
- Lead the development and execution of integrated marketing campaigns that effectively communicate brand messages and drive desired outcomes.
- Monitor and analyze brand performance metrics, market trends, and customer feedback to identify areas for improvement and implement corrective actions.
- Manage brand budgets, including allocation and tracking of funds across various brand initiatives.
- Oversee the development and maintenance of brand guidelines and ensure adherence to brand standards across all marketing materials.
- Foster and maintain strong relationships with external partners, agencies, and vendors to support brand initiatives and collaborations.
- Stay up-to-date with industry trends, consumer behavior, and emerging technologies to drive innovative brand strategies.
- คุณสมบัติ
Qualifications and Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).
- Proven experience as a Brand Manager or in a similar marketing role.
- Strong knowledge of branding principles, marketing strategies, and market research techniques.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Proficiency in market analysis tools and software.
- Demonstrated success in developing and executing successful brand strategies.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple projects and meet deadlines.
ดูคุณสมบัติเพิ่มเติม
- สวัสดิการ
- Work from home
- กองทุนสำรองเลี้ยงชีพ
- การฝึกอบรมและพัฒนาพนักงาน
- ค่ายินดีมงคลสมรส
- ค่าอนุโมทนาอุปสมบท
- ทำงานสัปดาห์ละ 5 วัน
- ประกันสังคม
- ผลิตภัณฑ์ความงามราคาพนักงาน
- ลาบวช
- สินเชื่อเพื่อที่อยู่อาศัยธนาคารอาคารสงเคราะห์(ธอส)
- เงินช่วยเหลือฌาปนกิจ
- เบี้ยขยัน, ค่าตอบแทนพิเศษ
ดูสวัสดิการเพิ่มเติม
วันนี้
- คุณสมบัติพื้นฐาน
- งานประจำ- 5 - 10 ปี- กรุงเทพและปริมณฑล- ปริญญาตรีหรือสูงกว่า- 50,000 - 80,000 บาท/เดือน- หน้าที่และความรับผิดชอบ
Essential Duties and Responsibilities of a Brand Manager
- Develop and execute comprehensive brand strategies to increase brand awareness, enhance brand equity, and drive customer engagement.
- Conduct market research and competitor analysis to identify trends, market opportunities, and customer insights that inform brand strategy.
- Collaborate with internal teams, such as Marketing, Creative, and Sales, to ensure brand consistency across all touchpoints, including advertising campaigns, digital marketing initiatives, social media
- Lead the development and execution of integrated marketing campaigns that effectively communicate brand messages and drive desired outcomes.
- Monitor and analyze brand performance metrics, market trends, and customer feedback to identify areas for improvement and implement corrective actions.
- Manage brand budgets, including allocation and tracking of funds across various brand initiatives.
- Oversee the development and maintenance of brand guidelines and ensure adherence to brand standards across all marketing materials.
- Foster and maintain strong relationships with external partners, agencies, and vendors to support brand initiatives and collaborations.
- Stay up-to-date with industry trends, consumer behavior, and emerging technologies to drive innovative brand strategies.
- คุณสมบัติ
Qualifications and Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).
- Proven experience as a Brand Manager or in a similar marketing role.
- Strong knowledge of branding principles, marketing strategies, and market research techniques.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Proficiency in market analysis tools and software.
- Demonstrated success in developing and executing successful brand strategies.
- Strong analytical and problem-solving abilities.
- Ability to manage multiple projects and meet deadlines.
ดูคุณสมบัติเพิ่มเติม
- สวัสดิการ
- Work from home
- กองทุนสำรองเลี้ยงชีพ
- การฝึกอบรมและพัฒนาพนักงาน
- ค่ายินดีมงคลสมรส
- ค่าอนุโมทนาอุปสมบท
- ทำงานสัปดาห์ละ 5 วัน
- ประกันสังคม
- ผลิตภัณฑ์ความงามราคาพนักงาน
- ลาบวช
- สินเชื่อเพื่อที่อยู่อาศัยธนาคารอาคารสงเคราะห์(ธอส)
- เงินช่วยเหลือฌาปนกิจ
- เบี้ยขยัน, ค่าตอบแทนพิเศษ
ดูสวัสดิการเพิ่มเติม
This advertiser has chosen not to accept applicants from your region.
9