615 Principal Investigator jobs in Thailand

Responsibilities

• Plan and conduct market research to study key consumer's insight and trend.
• Analyze research result to find key insights with statistical tools.
• Present research reports and recommendations to management, marketing team and research and development team.
• Coordinate with cross-functional departments (i.e. marketing, research and development, procurement, finance and accounting) to ensure effectiveness of market research execution.
• Monitor market and consumer trend continuously, for finding new trend and insight.

Requirements

• Bachelor or Master's Degree in Marketing, Statistics, Business Administration or related fields.
• At least 3 years experience in market research.
• Experience in FMCG business will be advantaged.
• Strong management skill in analytical thinking, project management, time management, problem-solving, positive attitude, result-orientation and good interpersonal skill
• Good command of English and computer literate.

Benefit

• Provident fund
• Annual salary increment
• Annual bonus
• Life and accident insurance
• Health insurance (IPD/OPD)
• Medical support for employee's family members
• Annual vacation 9-18 days
• Public holidays (align with labor law)
• Annual health check-up
• Annual new year party
• Complementary company uniforms
• Accomodation allowance
• Shift perdiem
• Shuttle bus service for employees
• Scholarships for employee's children
• In-house and public training
• Good employee awards
• Funeral support for employee/employee's family members
• Care package for illness/childbirth

Category Research Manager will responsible for Market Data, Shopper Panel, Brand Tracking, New Product development research, and Ad-Hoc Research focusing Thailand market. He/She will deliver meaningful insight and foresight by synthesizing trend, market, consumer and shopper data to identify issue and opportunity for Brand Communication, and Brand Innovation team

Main Responsibilities

• Deliver timely, accurate, and actionable market share analyses across categories, channel, and competitors using NIQ, Kantar, and internal dashboard.
• Master in conducting consumer research from end to end starting from identify proper methodology, right information to be obtained, and analytic work plan to ensure all information is generated to support business needs.
• Partner with external research agencies to execute project that meet : research objective, quality, timeline, and budget.
• Identify emerging trends, and unmet needs that can unlock strategic opportunities with evidence-based insights.
• Collaborate with Brand Building team and Brand Innovation team to utilize data and deliver detailed understanding of consumer insights.
• Be a part of Brand Strategy Development by providing insights from market data, consumers data, shopper data, and syndicated studies.
• Ability on the adoption of new methodology to enhance effective research design and execution.
• Lead and mentor a research team member by coaching on operational excellence.

Qualification
- Bachelor or Master Degree in marketing, economics, management or statistics
- Minimum 7 years' experience in local and international research preferably with FMCG background
- Experience in developing, executing, and leading analysis both consumer research and shopper research, both Quantitative and Qualitative. Good project management skill for agency coordination.
- Experience in retail audit data (preferably Nielsen, EGG or retailer-based analytics), SPSS is not necessary but an advantage. Knowledge of KANTAR Home Panel is a plus.
- Good teamwork, logical & strong analytical, proficient in data visualization, and storytelling skills.
- Proficiency in windows office software packages (Microsoft Office, PowerPoint)

About the Company

Bound and Beyond Public Company Limited or BEYOND is hospitality investment company, focusing on the upscale to ultra-luxury hotel segment. It has been listed on the Stock Exchange of Thailand since 1987. Each investment of BEYOND is built on a foundation of creative innovation and a tradition of exceeding expectations on quality at any price point. Current properties include Four Seasons Hotel Bangkok at Chao Phraya River and Capella

About the Role

We're looking for a driven and strategic
Market Research Manager (Property Acquisition)
to lead our efforts in identifying and acquiring properties for our hospitality portfolio expansion. This role is central to our growth and offers the unique opportunity to work across both
domestic and international markets
, blending
real estate expertise with deep market intelligence
to uncover high-impact opportunities for hotel development.

Responsibilities:

Market Research:-

• Conduct in-depth market research to identify potential development locations.
• Design and implement land acquisition strategies aligned with company growth plans.
• Track real estate and hospitality trends to guide strategic decision-making.

Property Acquisition:-

• Source and evaluate land parcels ideal for hotel development, both within Thailand and abroad, with strategic considerations for zoning, accessibility, and demand drivers.
• Lead negotiations with landowners, brokers, and developers from local and international markets to secure high-value, strategic locations.
• Oversee due diligence across multiple regions, ensuring all legal, financial, and environmental aspects are thoroughly assessed.
• Manage end-to-end acquisition processes, ensuring regional compliance, cross-border coordination, and full documentation in alignment with company standards.

Stakeholder Management:-

• Build and maintain strong relationships with property owners, brokers, local authorities, and developers.
• Navigate zoning, permit, and regulatory requirements in collaboration with relevant agencies.

Internal Collaboration:-

• Partner with internal teams (Development, Finance, Design, and Operations) to ensure land acquisitions align with brand and business goals.
• Prepare and present acquisition proposals and feasibility reports to senior leadership.

Required Skills:

• Bachelor's degree in Business, Real Estate, Hospitality, or a related field.
• At least 3 years of experience in land acquisition or hospitality development
• Proven track record in acquiring prime land parcels for hotel or mixed-use developments.

Preferred Skills:

• Strong knowledge of hospitality development and real estate markets
• Proficiency in property evaluation, feasibility studies, and financial modeling
• Skilled in real estate negotiations and contract handling
• Knowledge of zoning laws, urban planning, and local regulations
• Excellent communication, networking, and stakeholder management skills
• Strategic thinker with a proactive, results-oriented mindset

Category Research Manager will responsible for Market Data, Shopper Panel, Brand Tracking, New Product development research, and Ad-Hoc Research focusing Thailand market. He/She will deliver meaningful insight and foresight by synthesizing trend, market, consumer and shopper data to identify issue and opportunity for Brand Communication, and Brand Innovation team

Main Responsibilities

• Deliver timely, accurate, and actionable market share analyses across categories, channel, and competitors using NIQ, Kantar, and internal dashboard.
• Master in conducting consumer research from end to end starting from identify proper methodology, right information to be obtained, and analytic work plan to ensure all information is generated to support business needs.
• Partner with external research agencies to execute project that meet : research objective, quality, timeline, and budget.
• Identify emerging trends, and unmet needs that can unlock strategic opportunities with evidence-based insights.
• Collaborate with Brand Building team and Brand Innovation team to utilize data and deliver detailed understanding of consumer insights.
• Be a part of Brand Strategy Development by providing insights from market data, consumers data, shopper data, and syndicated studies.
• Ability on the adoption of new methodology to enhance effective research design and execution.
• Lead and mentor a research team member by coaching on operational excellence.

Qualification
- Bachelor or Master Degree in marketing, economics, management or statistics
- Minimum 7 years' experience in local and international research preferably with FMCG background
- Experience in developing, executing, and leading analysis both consumer research and shopper research, both Quantitative and Qualitative. Good project management skill for agency coordination.
- Experience in retail audit data (preferably Nielsen, or retailer-based analytics), SPSS is not necessary but an advantage. Knowledge of KANTAR Home Panel is a plus.
- Good teamwork, logical & strong analytical, proficient in data visualization, and storytelling skills.
- Proficiency in windows office software packages (Microsoft Office, PowerPoint)

【Job Description】:

1、Lead and manage a team of researchers to conduct in-depth market analysis and competitive intelligence in the e-commerce industry, with a focus on the Thailand-Bangkok region.

2、Develop and implement research methodologies to gather, analyze, and interpret data on consumer behavior, market trends, and key player strategies.

3、Collaborate with cross-functional teams, including product, marketing, and operations, to provide strategic insights and recommendations for business growth and decision-making.

4、Regularly present research findings and insights to senior management, ensuring the information is actionable, well-structured, and tailored to the target audience.

5、Monitor industry developments, regulatory changes, and emerging technologies, and assess their potential impact on the business.

【Job Requirements】:

1、Master's degree in Marketing, Economics, Statistics, or a related field.

2、Above eight years of experience in market research, with a proven track record in the e-commerce or digital industry.

3、Strong understanding of the Thai market and the ability to identify key trends and consumer preferences in the Bangkok area.

4、Demonstrated ability to lead and manage a team, fostering a collaborative and innovative work environment.

5、Excellent analytical skills, with the ability to distill complex data into clear and concise insights.

6、Effective communication skills, both written and verbal, with the ability to present complex information to a diverse audience.

7、Fluent in Thai and English, with strong interpersonal skills to build relationships across different departments and stakeholders.

【Job Description】:

• Lead and manage a team of researchers to conduct in-depth market analysis and competitive intelligence in the e-commerce industry, with a focus on the Thailand-Bangkok region.
• Develop and implement research methodologies to gather, analyze, and interpret data on consumer behavior, market trends, and key player strategies.
• Collaborate with cross-functional teams, including product, marketing, and operations, to provide strategic insights and recommendations for business growth and decision-making.
• Regularly present research findings and insights to senior management, ensuring the information is actionable, well-structured, and tailored to the target audience.
• Monitor industry developments, regulatory changes, and emerging technologies, and assess their potential impact on the business.

【Job Requirements】:

• Master's degree in Marketing, Economics, Statistics, or a related field.
• Above eight years of experience in market research, with a proven track record in the e-commerce or digital industry.
• Strong understanding of the Thai market and the ability to identify key trends and consumer preferences in the Bangkok area.
• Demonstrated ability to lead and manage a team, fostering a collaborative and innovative work environment.
• Excellent analytical skills, with the ability to distill complex data into clear and concise insights.
• Effective communication skills, both written and verbal, with the ability to present complex information to a diverse audience.
• Fluent in Thai and English, with strong interpersonal skills to build relationships across different departments and stakeholders.

Location:

Thailand

Department: Design

Location: Thailand

Job Description

【Job Title】:Research Manager

【Job Description】:

1、Lead and manage a team of researchers to conduct in-depth market analysis and competitive intelligence in the e-commerce industry, with a focus on the Thailand-Bangkok region.

2、Develop and implement research methodologies to gather, analyze, and interpret data on consumer behavior, market trends, and key player strategies.

3、Collaborate with cross-functional teams, including product, marketing, and operations, to provide strategic insights and recommendations for business growth and decision-making.

4、Regularly present research findings and insights to senior management, ensuring the information is actionable, well-structured, and tailored to the target audience.

5、Monitor industry developments, regulatory changes, and emerging technologies, and assess their potential impact on the business.

Job Requirements

【Job Requirements】:

1、Master's degree in Marketing, Economics, Statistics, or a related field.

2、Above eight years of experience in market research, with a proven track record in the e-commerce or digital industry.

3、Strong understanding of the Thai market and the ability to identify key trends and consumer preferences in the Bangkok area.

4、Demonstrated ability to lead and manage a team, fostering a collaborative and innovative work environment.

5、Excellent analytical skills, with the ability to distill complex data into clear and concise insights.

6、Effective communication skills, both written and verbal, with the ability to present complex information to a diverse audience.

7、Fluent in Thai and English, with strong interpersonal skills to build relationships across different departments and stakeholders.

Note: This position is based in Thailand-Bangkok, and the successful candidate will be a part of the LAZADA team, reporting to the designated department head.

Job Title Research Manager Job Description

1 Lead and manage a team of researchers to conduct in-depth market analysis and competitive intelligence in the e-commerce industry, with a focus on the Thailand-Bangkok region.

2 Develop and implement research methodologies to gather, analyze, and interpret data on consumer behavior, market trends, and key player strategies.

3 Collaborate with cross-functional teams, including product, marketing, and operations, to provide strategic insights and recommendations for business growth and decision-making.

4 Regularly present research findings and insights to senior management, ensuring the information is actionable, well-structured, and tailored to the target audience.

5 Monitor industry developments, regulatory changes, and emerging technologies, and assess their potential impact on the business.

1 Master's degree in Marketing, Economics, Statistics, or a related field.

2 Above eight years of experience in market research, with a proven track record in the e-commerce or digital industry.

3 Strong understanding of the Thai market and the ability to identify key trends and consumer preferences in the Bangkok area.

4 Demonstrated ability to lead and manage a team, fostering a collaborative and innovative work environment.

5 Excellent analytical skills, with the ability to distill complex data into clear and concise insights.

6 Effective communication skills, both written and verbal, with the ability to present complex information to a diverse audience.

7 Fluent in Thai and English, with strong interpersonal skills to build relationships across different departments and stakeholders.

Note: This position is based in Thailand-Bangkok, and the successful candidate will be a part of the LAZADA team, reporting to the designated department head.

Job Description

【Job Title】:Research Manager

【Job Description】:

1、Lead and manage a team of researchers to conduct in-depth market analysis and competitive intelligence in the e-commerce industry, with a focus on the Thailand-Bangkok region.

2、Develop and implement research methodologies to gather, analyze, and interpret data on consumer behavior, market trends, and key player strategies.

3、Collaborate with cross-functional teams, including product, marketing, and operations, to provide strategic insights and recommendations for business growth and decision-making.

4、Regularly present research findings and insights to senior management, ensuring the information is actionable, well-structured, and tailored to the target audience.

5、Monitor industry developments, regulatory changes, and emerging technologies, and assess their potential impact on the business.

Job Requirements

【Job Requirements】:

1、Master's degree in Marketing, Economics, Statistics, or a related field.

2、Above eight years of experience in market research, with a proven track record in the e-commerce or digital industry.

3、Strong understanding of the Thai market and the ability to identify key trends and consumer preferences in the Bangkok area.

4、Demonstrated ability to lead and manage a team, fostering a collaborative and innovative work environment.

5、Excellent analytical skills, with the ability to distill complex data into clear and concise insights.

6、Effective communication skills, both written and verbal, with the ability to present complex information to a diverse audience.

7、Fluent in Thai and English, with strong interpersonal skills to build relationships across different departments and stakeholders.

Note: This position is based in Thailand-Bangkok, and the successful candidate will be a part of the LAZADA team, reporting to the designated department head.