1 Programmatic Advertising jobs in Thailand
Digital Advertising Specialist
Posted today
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Job Description
Key Responsibilities
- Develop, manage, and optimize paid advertising campaigns across Google Ads, Facebook Ads, TikTok, YouTube, and other digital platforms.
- Create and implement strategies for
brand awareness
and
lead generation
in the fintech (CFD) trading industry.
- Conduct market research to identify target audiences, trading behaviors, and competitor activities.
- Design and test ad creatives (banners, videos, and ad copies) in collaboration with designers and content teams.
- Monitor and analyze ad performance metrics (CTR, CPC, CPL, CPA, ROI), providing actionable insights and reports.
- Manage and optimize marketing funnels (landing pages, conversion tracking, retargeting).
- Stay updated on industry regulations and ensure compliance with advertising policies related to financial/fintech (CFD) marketing.
- Continuously test and scale campaigns to achieve maximum effectiveness within allocated budgets.
- Collaborate with the broader marketing team on cross-channel campaigns and promotions.
Requirements
- Bachelor's degree in marketing, digital media, business, or a related field.
- Proven experience (2–4 years) in
digital advertising/performance marketing
, preferably within
CFD, crypto, or financial services
.
- Strong knowledge of Google Ads, Facebook Business Manager, TikTok Ads Manager, and programmatic platforms.
- Hands-on experience with tracking tools, analytics, and A/B testing.
- Familiarity with fintech (CFD)
industry dynamics
, trader behavior, and lead generation strategies.
- Excellent analytical, optimization, and problem-solving skills.
- Strong communication skills and ability to create compelling ad copies.
- Certification in Google Ads or Facebook Blueprint is a plus.
Benefits
- Competitive salary based on experience and performance.
- Opportunity to work in the fast-growing fintech/fintech (CFD) industry.
- Young, dynamic, and international work environment.
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