Digital Marketing Manager

Bangkok, Bangkok Marriott

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**Additional Information**
**Job Number** 25131830
**Job Category** Sales & Marketing
**Location** Royal Orchid Sheraton Riverside Hotel Bangkok, 2 Charoen Krung Road Soi 30 (Captain Bush Lane), Bangkok, Bangkok, Thailand, 10500 VIEW ON MAP
**Schedule** Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.
**CANDIDATE PROFILE**
**Education and Experience**
**Required:**
- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred
OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.
**CORE WORK ACTIVITIES**
**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Executes email marketing, and display advertising.
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.
**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.
**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works with agency partners and continent PR leader to identify strategic media buys for their hotel(s).
- Surfaces and vets PR leads from the continent PR Leader regarding which are the best media to promote the hotel.
- Supports the co-ordination of photography for F&B advertising, collateral and public relations purposes between the hotel, advertising agency and the regional field marketing teams.
- Manages photo shoots for seasonal or festive promotions in partnership with the cluster or area marketing team.
- Acts as central point of contact for regionally approved local photographers for food, amenity, and property imagery; coordinates with area or cluster marketing to verify all photography adheres to brand voice.
**Direct Marketing and Collateral Development**
- Coordinates and executes Hotel and F&B printed materials.
- Controls quantity and inventory of all Hotel marketing collateral and verifies copies are filed in a comprehensive manner.
- Assists in the production of all property, F&B display, and temporary signage in hotel public areas.
- Promotes collection of competitors collateral and publicity on a monthly basis.
- Manages the execution of F&B direct marketing activities.
- Verifies all collateral is as per brand standard guidelines and in compliance with Brand Standard Audit (BSA).
**General**
- Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
- Helps with the publication of hotel's newsletter(s).
- Supports communications duties and functions as deemed necessary.
- Assists in the liaison and execution of joint F&B promotions.
- Works with eCommerce to verify the Hotel's website and related websites are updated on a regular basis.
- Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
- Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
- Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
- Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
_At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated?Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law._
When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. **Be** where you can do your best work,? **begin** your purpose, **belong** to an amazing global? team, and **become** the best version of you.
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Digital Marketing Manager

Bangkok, Bangkok Ancor

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ANCOR Thailand are working with a digital service provider looking for a Digital Marketing Manager

As a Digital Marketing Manager you will be drive revenue target achievement by marketing promotions and campaigns. This position will make all marketing messages clearly and easy to understand.
In Digital Marketing Manager position you will be following

**Plan and Drive New Acquisition for Premium Subscribers to achieve business target**
- Marketing insight and consumer insight to analyze data for identify market opportunities
- Increase and develop subscriber and create royal subscriber
- Monitor sale point included with POP Materials in all sales channels

**Marketing Support & Communication to support all sales channels**
- Initiate marketing campaigns and activities, and strategies to drive a new potential subscriber
- Monitor daily campaign performance
- New Projects & Campaigns to drive New Premium subscriber

**Build a good relationship with the affiliates to support new acquisition, upselling and retention campaigns**

Support both new acquisitions, upsell and retention campaigns with Premiums, Merchandising and Activities by proposal affiliates

**Qualifications**:

- Bachelor Degree Marketing or any related field
- Having Sales & Marketing work experiences around 10 years
- Good knowledge both of Digital Marketing Tools
- Have a good communication skill
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Manager, Digital Marketing

Bangkok, Bangkok HSH Group

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Job Description

Work for a prestigious hotel in Bangkok
- Learn and grow within a strong Sales & Marketing
- Favorable remuneration package

**Responsibilities**
- In line with an overall annual plan, develop and maintain clear product road maps, activity calendars, and milestone plans to ensure we are on track toward our goal of developing the best digital and e-commerce strategy.
- Identify trends and insights
- Allocate marketing investments
- Plan and direct marketing campaigns
- Manage an organization's website and maintain it, keeping best practices in mind
- Provide strategic guidelines on social media communication strategy using a large and innovative range of online media in line with communication, hotel’s budget and company objectives
- Ensure copy and image content on social media channels are optimized and up-to-date. Assess the effectiveness of each social media channel and explore opportunities with new social media sites; Snapchat, TikTok
- Grow Facebook and Instagram followers and increase engagement on all social media platforms

**Requirements**:

- Bachelor's degree or equivalent hotel management courses with hotel operations
- Minimum 4-5 years in a similar or relevant field
- Performing research on current benchmark trends and audience preferences.
- Fluent in English, both written and spoken

We are delighted to receive your resume and will liaise directly with suitable applicants.

**About The Peninsula Bangkok**

Opened in 1998, The Peninsula Bangkok is set on the banks of the Chao Phraya River, with sweeping views of the city skyline. Its amenities, including a sumptuous three-tiered swimming pool and private helipad, are among the most luxurious offered at any hotel in Thailand.
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Strategic Digital Marketing Manager

Bangkok, Bangkok Argyll Scott

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Job Description

Our client is a multinational company in Luxury retail industry. They are seeking a highly motivated and experienced professional to join their team as an **E-Business Traffic Acquisition and Business Analyst. **In this role, you will be responsible for driving traffic, conversion, and retention to our e-business through effective traffic acquisition strategies and comprehensive data analysis. You will play a crucial role in optimizing performance media, managing budgets, and ensuring the success of our digital marketing initiatives.

**Responsibilities**:
**Traffic Acquisition**:

- Develop and implement digital media strategies to drive traffic and enhance business opportunities for our e-commerce store(s).
- Adapt central/regional guidelines to local specificities and align media briefs with marketing calendar and brand communication plans.
- Manage and collaborate with media agencies to deliver inventive and cost-efficient media strategies while safeguarding brand equity.
- Monitor and optimize live ad campaigns, analyze data, and ensure high-quality media standards.
- Conduct post-campaign analyses, evaluate effectiveness, share results and learnings, and provide actionable feedback for continuous improvement.
- Drive digital and data projects, translating strategies into successful implementations.

**Business Analyst**:

- Analyze e-business performance and provide valuable insights and recommendations.
- Manage data management, profiling, and analytics to ensure digital strategies align with business objectives.
- Identify market trends, evaluate data, and offer insights and suggestions to support decision-making.
- Monitor e-commerce website performance, track KPIs, and provide recommendations for website traffic and lead conversion funnels.
- Analyze user engagement levels from website and media communications.
- Conduct comprehensive sales analysis by products, categories, franchises, activities, and traffic sources.
- Own the user registration process and identify areas for improvement.
- Analyze campaign and product performance, including planning and forecasting.
- Prepare analysis reports and undertake additional assigned projects.

**Qualifications**:

- A university graduate or above, preferably with a major in Business Administration and/or Marketing.
- Minimum of 3 years of experience in media agencies and/or online marketing positions within the luxury industry.
- Strong knowledge and skills in digital and e-commerce landscape, including digital platforms/tools and emerging technologies.
- Extensive expertise in all aspects of media, including briefing, planning, buying, and reporting.
- Excellent communication, numeracy, and analytical skills.
- Data-driven mindset with acute attention to detail.
- Experience in driving e-commerce and conducting data analysis is highly desired.
- Strong planning, presentation, and project management abilities.
- Proficiency in MS Excel, PowerPoint, and Google Analytics.

This role requires effective collaboration with internal stakeholders, including reporting to the E-Business Manager and working closely with the Digital Media Manager. External collaboration will involve media agencies, developer agencies, regional teams, and HQ Digital teams.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.
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Senior Digital Marketing Manager

Bangkok, Bangkok Marriott International, Inc

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**Additional Information** (Local-Thai)

**Job Number** 24019980

**Job Category** Sales & Marketing

**Location** The St. Regis Bangkok, 159 Rajadamri Road, Bangkok, Bangkok, Thailand VIEW ON MAP

**Schedule** Full-Time

**Located Remotely?** N

**Relocation?** N

**Position Type** Management

**JOB SUMMARY**

**CANDIDATE PROFILE**

**Education and Experience**

**Required**:

- 2-year degree from an accredited university in eCommerce, Marketing, Business Administration or related major and 4 years experience in the sales, marketing, digital, eCommerce or related professional area; hospitality marketing or agency experience preferred

OR
- 4-year bachelor's degree in eCommerce, Marketing, Business Administration or related major; 2 years experience in the sales, marketing, digital, eCommerce or related professional area; hospitality marketing or agency experience preferred.

**CORE WORK ACTIVITIES**

**Digital and eDistribution Strategy Execution**
- Executes appropriate on-strategy eCommerce priorities and tactics.
- Coordinates with the Director of Sales and Marketing and/or the Director of eCommerce and Digital Services to validate and track ecommerce goals for the hotel.
- Reviews hotel progress against established goals periodically, provides reporting and analysis, and troubleshoots performance issues.
- Manages budgets for eCommerce activities.
- Follows and tracks progress on quarterly game plans for hotel by identifying key focus for the coming months.
- Collaborates closely with Directors of Field Marketing (DFMs), and cluster Marketing and Communication teams to execute online Brand Marketing strategies and plans for the hotel.

**Digital Acquisition Marketing**
- Coordinates execution of online marketing efforts through approved agencies/vendors and Marriott Digital Services team.
- Works with regional eCommerce team to optimize Paid Search performance.
- Manages the PLUS Platform for participating hotels in the area/cluster.
- Identifies hotel-specific online digital activation needs (e.g., local channels to focus marketing efforts through).

**Hotel Web Site Content Optimization**
- Serves as the EPIC/Vignette administrator for the hotel(s).
- Provides consultation to hotel digital marketing teams in developing hotel website modules for Spa, Golf, Food & Beverage and weddings.
- Uses B2B e-tools to grow online bookings for Group and Corporate business in cluster hotels.
- Identifies and implements efforts to drive online awareness and bookings for hotel F&B outlets.

**OTAs and Meta Search Channel Optimization**
- Verifies that all hotels within their region/cluster are participating in relevant, approved echannels.
- Regularly audits content, images, and star ratings on OTAs and Meta Search sites, and works with hotels to make appropriate corrections.
- Partners with cluster and area marketing teams to define and execute the hotel OTA merchandising plan(s).
- Identifies and executes hotel/cluster/area OTA marketing and merchandising tactics as needed (e.g. Agoda newsletter, Expedia TravelAds, etc.).
- May also co-manage soft-dollar marketing budget for domestic OTAs with the eDistribution Team.
- Builds strong domestic relationships with the top 2-3 OTA partners.
- Collaborates with hotel and regional Revenue Leaders to review hotel performance on eChannels.

**Marketing and Communication Partnership**
- Assists in the development and execution of the cluster marketing plan (e.g. retargeting campaign, OTA marketing, etc.).
- Creates mini-sites for domestic segment marketing efforts where needed (e.g. MICE or Weddings).

**Opening Hotel Support**
- Collaborates with Field Marketing to develop, recommend and execute the opening S&M plan for the hotel.
- Activates the hotel for sale on approved OTAs.
- Work with brand marketing team to position the hotel on digital channels.
- Works with marketing and sales teams to plan the pre-opening budget and execute the budget according to what is best for the brand, region.
- Acts as a point of contact for agencies reaching out for information about the hotel and redirect them to the right person to speak with.
- Creates online press releases and helps with property SEO to drive awareness to hotel.
- Helps set digital sales goals for new opens in partnership with sales and revenue management.

**eCommerce Communication and Training**
- Uses the eCommerce Resource guide.
- Trains and educates cluster and/or hotel-level managers on how to activate their hotel eCommerce and digital marketing strategy.
- Delivers eCommerce training, presentations, and workshops to region, cluster and hotel-level associates and management in partnership with cluster/regional marketing teams.
- Serves as cluster-level point-person for Marriott’s eCommerce strategy.
- Builds solid relationships with ADSMs, GMs, cluster Marketing and Revenue Management teams (where relevant) to raise their awareness, understanding, and motivation to e-activate their hotels.
- Participates in r
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Marketing Communications Officer (Digital Marketing)

Bangkok, Bangkok Silicon Craft Technology Co.,Ltd

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Job Description

Why **SIC**

We are currently extending our microchip business globally by building a SIC brand with key strategic partners. We are looking for young and dynamic talents who seek achievements in his/her careers with the fastest-growing next-wave of RFID Technology Company.

We offer unique working experience and exposure. We are looking for talents to join our growing company.

If you are seeking a career with a fast-moving and knowledge-based company.

Company **Benefits & Culture**

“Employee” is the most valuable resource of the company, so we have an aspiration to see our people enjoy and have passionate about work along with encouraging our people to enhance their capability for achieving our ultimate goal to deliver the best innovation to the world.
This advertiser has chosen not to accept applicants from your region.

Marketing Communications Officer (Digital Marketing)

Bangkok, Bangkok Silicon Craft Technology Co.,Ltd

Posted today

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Job Description

Why **SIC**

We are currently extending our microchip business globally by building a SIC brand with key strategic partners. We are looking for young and dynamic talents who seek achievements in his/her careers with the fastest-growing next-wave of RFID Technology Company.

We offer unique working experience and exposure. We are looking for talents to join our growing company.

If you are seeking a career with a fast-moving and knowledge-based company.

Company **Benefits & Culture**

“Employee” is the most valuable resource of the company, so we have an aspiration to see our people enjoy and have passionate about work along with encouraging our people to enhance their capability for achieving our ultimate goal to deliver the best innovation to the world.
This advertiser has chosen not to accept applicants from your region.
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Marketing Communications Officer (Digital Marketing)

Bangkok, Bangkok Silicon Craft Technology Co.,Ltd

Posted today

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Job Description

Why **SIC**

We are currently extending our microchip business globally by building a SIC brand with key strategic partners. We are looking for young and dynamic talents who seek achievements in his/her careers with the fastest-growing next-wave of RFID Technology Company.

We offer unique working experience and exposure. We are looking for talents to join our growing company.

If you are seeking a career with a fast-moving and knowledge-based company.

Company **Benefits & Culture**

“Employee” is the most valuable resource of the company, so we have an aspiration to see our people enjoy and have passionate about work along with encouraging our people to enhance their capability for achieving our ultimate goal to deliver the best innovation to the world.
This advertiser has chosen not to accept applicants from your region.

Marketing Communications Officer (Digital Marketing)

Bangkok, Bangkok Silicon Craft Technology Co.,Ltd

Posted today

Job Viewed

Tap Again To Close

Job Description

Why **SIC**

We are currently extending our microchip business globally by building a SIC brand with key strategic partners. We are looking for young and dynamic talents who seek achievements in his/her careers with the fastest-growing next-wave of RFID Technology Company.

We offer unique working experience and exposure. We are looking for talents to join our growing company.

If you are seeking a career with a fast-moving and knowledge-based company.

Company **Benefits & Culture**

“Employee” is the most valuable resource of the company, so we have an aspiration to see our people enjoy and have passionate about work along with encouraging our people to enhance their capability for achieving our ultimate goal to deliver the best innovation to the world.
This advertiser has chosen not to accept applicants from your region.

Marketing Communications Officer (Digital Marketing)

Bangkok, Bangkok Silicon Craft Technology Co.,Ltd

Posted today

Job Viewed

Tap Again To Close

Job Description

Why **SIC**

We are currently extending our microchip business globally by building a SIC brand with key strategic partners. We are looking for young and dynamic talents who seek achievements in his/her careers with the fastest-growing next-wave of RFID Technology Company.

We offer unique working experience and exposure. We are looking for talents to join our growing company.

If you are seeking a career with a fast-moving and knowledge-based company.

Company **Benefits & Culture**

“Employee” is the most valuable resource of the company, so we have an aspiration to see our people enjoy and have passionate about work along with encouraging our people to enhance their capability for achieving our ultimate goal to deliver the best innovation to the world.
This advertiser has chosen not to accept applicants from your region.
 

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